W3Era Web Technology Pvt Ltd is a digital marketing and Search Engine Marketing (SEM) company headquartered in Jaipur, Rajasthan, India, with a US office in Dallas, Texas. The company focuses strongly on helping businesses improve their online visibility, website traffic, leads, conversions, and ROI through SEO and paid marketing.
Responsibilities:
- Develop search engine optimization strategies that increase the companys search engine results rankings
- Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimize existing content
- Researching and implementing content recommendations for getting organic traffic
- Recommend changes to website architecture, restructuring page hierarchy, content, linking, and other factors to improve SEO positions for target keywords.
- Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Optimize web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings
- Manage SEO-related assets, tools/platforms including Google My Business, Google Search Console, Google Analytics, Google Keyword Planner, Ahrefs, Semrush, Majestic, Screaming Frog
- Collaborate with others within the marketing department to manage SEO strategy
- Conduct regular technical SEO audits and work with the web development team to fix technical website issues that may negatively impact organic search rankings
- Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
- Execute link building campaigns through the creation and promotion of linkable assets, outreach, and submission-based link building
- Analyzing keywords and SEO techniques used by competitors
- Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors
- Keep up to date with the latest SEO trends, search algorithm updates, and new SEO tools and best practices
Skills/Requirements:
- One to five years of full-time experience in digital marketing or advertising (digital experience required)
- Superior communication skills, both internal and client-facing
- Strong relationship management, organizational, and project management skills
- Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and Technical Delivery Specialists
- Ability to identify opportunities for growth and incremental opportunities with client partners
- Strong interest in technology or digital marketing
Role: SEO Industry Type: Internet Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate PG: Any Post graduateKey Skills Relationship management Content strategy Google Analytics Competitive analysis Project management Web development Link building SEO Digital marketing Search engine optimization
Job Types: Full-time, Temporary
Pay: ₹18,000.00 - ₹30,000.00 per month
Work Location: In person
