Position- Retention Marketing Manager.
Experience Required- 2year to 5 years
Salary- 30 to 45k
location - Jaipur
Role Description
This is a full-time, on-site role located in Jaipur for a Retention Marketing Manager. The Retention Marketing Manager will develop and execute customer retention strategies to enhance customer engagement and loyalty. Responsibilities include analyzing marketing metrics, segmenting customer bases, implementing retention campaigns, managing projects, and offering data-driven insights to optimize marketing performance.
Responsibilities
Plan and execute WhatsApp and Email campaigns to improve repeat purchases and engagement
Build automated journeys (welcome, abandoned cart, post-purchase, win-back, reactivation)
Segment users based on behavior, RFM, and purchase history
Write persuasive copies focused on CTR, CVR, and revenue per user
Run A/B tests on subject lines, creatives, send time, and offers
Track performance metrics: OR, CTR, CVR, Unsubscribes, Revenue contribution.
Maintain list hygiene and improve deliverability
Coordinate with design, tech, and performance marketing teams
Use CRM tools and automation platforms efficiently
Optimize customer lifecycle to increase LTV and reduce churn
Preferred candidate profile .
Requirements
Strong hands-on experience with WhatsApp & Email marketing tools
Understanding of e-commerce/D2C funnels and retention metrics
Data-driven mindset and comfort with dashboards/analytics
Practical knowledge of automation, flows, and campaign performance2 to 5 years of relevant experience (flexible per your hiring level)
Regards,
Vineet
9354220033
Pay: ₹35,000.00 - ₹45,000.00 per month
Education:
Experience:
- Email marketing: 2 years (Required)
- what's app marketing : 3 years (Required)
- push notification : 3 years (Required)
Language:
Location:
- Jaipur, Rajasthan (Jaipur) (Required)
Work Location: In person
