Role Objective
To drive high-quality leads and maximize ROAS across Meta and Google Ads for multiple clients. At Addox, we don't just stop at lead generation—you will be responsible for the entire "Campaign → Conversion → Sale" linkage, ensuring that your campaigns directly support the client's sales goals.
Key Responsibilities1. Ad Account & Campaign Management
- Hands-on management of multiple client ad accounts across Meta Ads and Google Ads.
- Focus strictly on performance marketing: improving lead quality, lowering acquisition costs, and maximizing ROAS.
- Avoid vanity metrics; optimize campaigns based on actual business outcomes (admissions, sales, revenue).
2. Creative Team Collaboration
- Work directly with creative designers, content writers, video script writers, and video editors to produce high-converting marketing videos and posters.
- Provide data-driven feedback to the creative team based on what is actually working in the ad accounts.
- Ensure all creatives align with the specific "buyer persona" created during client onboarding.
3. Sales Alignment & Feedback Reporting
- Sales Team Management: Actively coordinate with the client’s sales/calling teams to track what happens to the leads.
- Collect sales feedback and use it to adjust targeting and ad copy.
- Provide clear, result-oriented reports to clients showing the exact linkage between ad spend and final sales/conversions.
4. Client Communication & Strategy
- Handle direct communication with multiple clients, explaining campaign performance clearly.
- Participate in onboarding meetings to capture requirements and plan strategies
Required Skills & Qualifications
- Experience: 1+ year of proven experience running Meta and Google Ads, managing multiple accounts simultaneously.
- Creative Coordination: Proven ability to direct and collaborate with video and design teams.
- Mindset: A strong "Sales & Conversion" focus, not just a "Traffic" focus.
- Tech-Savvy: Comfortable using AI tools (GPT, Gemini) for quick strategy/copy generation and strictly following Addox's ClickUp processes to avoid manual dependencies.
Pay: From ₹15,000.00 per month
Work Location: In person
