About the Role
We are seeking a dynamic and creative Digital Marketing Executive to join our IT company. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our products and services, enhance brand awareness, and drive customer engagement.
Key Responsibilities
- SEO & SEM: Optimize website content, manage paid campaigns, and improve search engine rankings.
- Social Media Marketing: Create and manage engaging content across platforms (LinkedIn, Twitter, Facebook, Instagram).
- Content Creation: Develop blogs, case studies, newsletters, and marketing collateral tailored to IT solutions.
- Email Marketing: Design and execute targeted campaigns to nurture leads and retain clients.
- Analytics & Reporting: Track KPIs, analyze campaign performance, and prepare monthly reports.
- Collaboration: Work closely with sales, product, and design teams to align marketing strategies with business goals.
Work Location: In person