About the Role
We are looking for a creative and strategic Senior Content Writer to lead the development of high-quality content across digital and offline platforms. The ideal candidate has strong storytelling skills, excellent command of language, SEO knowledge, and experience creating engaging content that drives brand awareness, audience engagement, and business growth.
Key Responsibilities
- Develop compelling content for blogs, websites, social media, email campaigns, brochures, case studies, and marketing materials.
- Create SEO-optimized content to improve organic traffic and search rankings.
- Collaborate with marketing, design, and product teams to develop content strategies aligned with business goals.
- Edit, proofread, and enhance content for clarity, consistency, grammar, and tone.
- Conduct research on industry-related topics to produce accurate and insightful content.
- Manage content calendars and ensure timely delivery of projects.
- Mentor junior writers and provide editorial guidance when needed.
- Analyze content performance metrics and optimize strategies accordingly.
- Maintain brand voice and messaging consistency across all communication channels.
Required Skills & Qualifications
- Bachelor’s degree in English, Journalism, Mass Communication, Marketing, or a related field.
- 4–7 years of proven experience in content writing, copywriting, or editorial roles.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of SEO principles and content marketing strategies.
- Experience with CMS platforms such as WordPress.
- Familiarity with tools like Google Analytics, SEMrush, Ahrefs, or Grammarly.
- Ability to handle multiple projects and meet deadlines.
- Strong research and communication skills.
Preferred Qualifications
- Experience in B2B/B2C content marketing.
- Knowledge of AI-assisted content tools and digital marketing trends.
- Portfolio of published articles or content campaigns.
Key Competencies
- Creativity and storytelling ability
- Attention to detail
- Strategic thinking
- Time management
- Team collaboration
- Adaptability
Salary & Benefits
- Competitive salary package
- Performance incentives
- Flexible work environment
- Health insurance and paid leave
- Learning and development opportunities
Pay: ₹13,777.97 - ₹47,482.36 per month
Benefits:
Work Location: In person
