Digital Marketing Specialist
Location: Gurugram / New Delhi (On-site)
Job Type: Full-Time
Job Overview
We are looking for a results-driven Digital Marketing Specialist to plan, execute, and optimize digital campaigns that drive brand awareness, lead generation, and online sales.
Key Responsibilities
- Plan and manage Meta (Facebook & Instagram) and Google ad campaigns
- Develop strategies to increase website traffic and online conversions
- Monitor campaign performance and optimize ROI
- Conduct market and competitor research
- Creating content for social media, posting and handling
- Manage SEO, email marketing, and remarketing activities
- Track analytics and prepare performance reports
- Research new digital trends and recommend growth strategies
Requirements
- 2–5 years of experience in social media handling and digital marketing
- Strong knowledge of Meta Ads and Google Ads
- Experience with Google Analytics, SEO, and performance marketing
- Understanding of e-commerce and online sales funnels
- Analytical mindset with the ability to make data-driven decisions
- Strong communication and team coordination skills
Preferred Skills
- Experience with D2C or retail brands
- Knowledge of social media marketing and content strategy
- Familiarity with marketing automation and CRM tools
Pay: ₹25,000.00 - ₹30,000.00 per month
Application Question(s):
- Please specify your minimum expected salary
Experience:
- Social media management: 2 years (Preferred)
- Digital marketing: 2 years (Preferred)
Location:
- Gurugram, Haryana (Preferred)
Work Location: In person
