Key Responsibilities
- Design engaging ad creatives, social media posts, banners, product graphics, and marketing materials for Meta, Instagram, Google, and other digital platforms.
- Edit high-quality short-form videos for Instagram Reels, TikTok, and YouTube Shorts with strong hooks, captions, motion graphics, transitions, sound effects, and engaging pacing.
- Create multiple creative variations for A/B testing and campaign optimization.
- Utilize AI-powered creative tools for image generation, background replacement, upscaling, auto-captioning, AI voiceovers, content enhancement, and video editing.
- Convert raw creator-generated content (UGC) into professional, performance-driven advertisements.
- Develop and maintain reusable design templates, brand assets, and creative libraries to improve production efficiency.
- Ensure all creative assets consistently follow brand guidelines, including typography, color palette, spacing, and visual tone.
- Collaborate with the Performance Marketing team to analyze campaign performance and continuously improve creative output based on data insights.
- Stay updated with emerging design trends, AI technologies, and social media content formats.
Required Skills & Qualifications
- 2–4 years of hands-on experience in Graphic Design and Video Editing (Agency, In-house, or Freelance).
- Strong proficiency in Adobe Photoshop, Adobe Illustrator, or Figma.
- Excellent command of Adobe Premiere Pro, After Effects, or CapCut.
- Practical experience using AI creative tools such as Midjourney, Adobe Firefly, Runway, Kling AI, ElevenLabs, Topaz AI, or similar platforms.
- Strong understanding of short-form content creation, audience retention, storytelling, and social media trends.
- Ability to manage multiple projects simultaneously while meeting tight deadlines.
- Strong communication, creativity, and attention to detail.
- A strong design portfolio showcasing graphic design and video editing work is mandatory.
Preferred Qualifications
- Experience designing creatives for paid advertising campaigns.
- Knowledge of product photography and basic content shooting.
- Experience working with D2C, E-commerce, or Consumer Brands.
- Basic understanding of 3D product rendering or mockup creation.
- Familiarity with Meta, Google, TikTok, and YouTube advertising specifications.
Key Competencies
- Creative thinking with strong visual storytelling skills.
- Ability to use AI as a productivity enhancer while maintaining high creative standards.
- Open to constructive feedback and continuous improvement.
- Strong ownership mindset with the ability to work independently.
- Fast execution, adaptability, and a results-oriented approach.
Pay: ₹100,000.00 - ₹150,000.00 per month
Work Location: In person
