Position :- Marketing Manager
Location :- Hyderabad
Department :- Marketing
Reporting To :- Director / Management
About the Role
Bontrue Furniture is seeking an experienced and creative Marketing Manager to lead and execute marketing strategies that drive brand awareness, customer engagement, store footfall, and sales growth. The ideal candidate will have strong experience in retail marketing, digital campaigns, brand management, and event planning.
Key ResponsibilitiesMarketing Strategy & Planning
- Develop and implement annual and quarterly marketing plans aligned with business objectives.
- Create campaigns to increase brand visibility and generate qualified leads.
- Monitor market trends, competitor activities, and customer preferences.
Digital Marketing
- Manage social media platforms including Instagram, Facebook, YouTube, and LinkedIn.
- Plan and execute paid advertising campaigns (Google Ads, Meta Ads, etc.).
- Oversee website content, SEO, and online lead generation activities.
- Track and analyze digital campaign performance and ROI.
Brand Management
- Ensure consistent brand positioning across all marketing channels.
- Develop marketing materials, brochures, banners, catalogues, and promotional content.
- Coordinate with designers, photographers, and external agencies.
Retail Marketing
- Plan and execute store-level promotions and seasonal campaigns.
- Increase showroom footfall through local marketing initiatives.
- Coordinate launch events, exhibitions, and customer engagement activities.
CRM & Customer Engagement
- Develop customer retention and loyalty programs.
- Manage WhatsApp, email, and SMS marketing campaigns.
- Analyze customer feedback and recommend improvement strategies.
Budget & Reporting
- Prepare and manage the marketing budget.
- Generate monthly marketing performance reports.
- Track lead generation, conversion rates, and campaign effectiveness.
Qualifications
- Bachelor's Degree in Marketing, Business Administration, Communications, or a related field.
- MBA in Marketing preferred.
Experience
- 7+ years of marketing experience.
- Minimum 2+ years in a managerial role.
- Experience in retail, furniture, home décor, luxury products, or lifestyle brands preferred.
Required Skills
- Digital Marketing & Social Media Management
- Brand Building & Campaign Management
- Google Ads & Meta Ads
- SEO & Content Marketing
- Event Planning & Execution
- Marketing Analytics & Reporting
- Budget Management
- Excellent Communication & Leadership Skills
Key Performance Indicators (KPIs)
- Lead Generation Targets
- Store Footfall Growth
- Sales Conversion Support
- Social Media Growth & Engagement
- Campaign ROI
- Customer Retention Rate
- Brand Awareness Metrics
Compensation
- As per company standards and candidate experience.
Why Bontrue :
Bontrue is committed to creating an inclusive and dynamic workplace where team members can grow and thrive. We offer competitive compensation, ongoing training and development, and the opportunity to be part of a company dedicated to delivering outstanding customer experiences. If you're a dedicated and skilled Marketing Manager, we encourage you to apply for the Marketing Manager Position role.
How to Apply: -
Interested candidates are invited to submit their resume to [email protected] with the subject line " Marketing Manager- [Your Name]." Bontrue is an equal-opportunity employer. We value diversity and are committed to creating an inclusive environment.
Job Types: Regular / Permanent, Full-time
Pay: ₹50,000.00 - ₹100,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
Education:
Experience:
- Lead generation: 1 year (Preferred)
- total work: 1 year (Preferred)
- Marketing: 1 year (Preferred)
Language:
Work Location: In person
