Job Title: Content Creator
Department: Marketing / Creative
Location: Lajpat Nagar
Job Type: Full-time
Job Brief
We are looking for a creative, adaptable, and results-driven Content Creator to join our team. In this role, you will brainstorm, produce, and optimize high-quality written, visual, and multimedia content to expand our brand footprint, drive audience engagement, and convert leads.
The ideal candidate stays on top of internet culture and digital trends, thrives on storytelling, and possesses a keen balance between creative output and performance analytics.
Key Responsibilities
- Content Production: Plan, script, shoot, edit, and publish content across primary platforms (e.g., Instagram, YouTube, LinkedIn, Blog, Newsletter).
- Brand Consistency: Ensure all visual assets, tone of voice, and copy align strictly with our brand identity and editorial guidelines.
- Trend & Market Research: Monitor industry news, viral trends, and platform algorithm changes to capitalize on timely opportunities.
- Cross-Functional Collaboration: Partner with marketing, product, and design teams to support product launches, feature updates, and promotional campaigns.
- SEO & Optimization: Write search-optimized copy (headlines, captions, meta descriptions, hashtags) to boost organic discoverability.
- Community Engagement: Respond to comments, engage in discussions, and foster an active online community around our content.
- Performance Tracking: Analyze key metrics (views, click-through rates, engagement, conversions) to continuously refine content strategy.
Qualifications & Requirements
- Experience: 1-3 years of professional experience in content creation, social media management, digital marketing, or a related field.
- Portfolio Required: Proven track record with a portfolio/link bank showcasing relevant creative work (videos, articles, social posts, graphic designs).
- Technical Skills: Proficiency in video editing tools (e.g., Premiere Pro, CapCut, DaVinci Resolve, Final Cut Pro).
- Proficiency in basic graphic design tools (e.g., Canva, Adobe Photoshop, Illustrator).
- Communication: Exceptional storytelling, copywriting, proofreading, and verbal communication skills.
- Adaptability: Ability to thrive in a fast-paced environment, manage multiple deadlines, and iterate based on performance feedback.
Preferred / Nice-to-Have Skills
- Experience with AI tools for content brainstorming and workflow acceleration (e.g., ChatGPT, Midjourney).
- Comfortable being on-camera for short-form video content (Reels, Shorts).
What We Offer
- Salary Range: 30000 - 50000
Pay: ₹30,000.00 - ₹50,000.00 per month
Benefits:
- Paid sick time
- Provident Fund
Work Location: In person
