- Develop creative, engaging, and high-level social media strategies aligned with overall brand goals.
- Serve as a decisive, motivating, and open-minded team leader, keeping the entire creative department—designers, editors, creators, and shooters—perfectly aligned and highly productive.
- Demonstrate exceptional communication and interpersonal skills to seamlessly bridge the gap between internal team execution, external client expectations, and influencer collaborations.
- Maintain an incredibly sharp, modern aesthetic eye to instantly judge whether a graphic layout or edited reel meets current premium industry standards.
- Display expert knowledge in page aesthetics, visual branding, grid layout management, color theories, and typography/font pairings to maintain a flawless, high-end profile look.
- Define, protect, and enforce the specific tone of voice, personality, and vibe of the brand page across all published materials.
- Demonstrate a deep understanding of audience psychology, consumer behavior, and the mechanics of what makes a piece of short-form video content go viral.
- Maintain a highly proactive, agile, and available mindset, remaining always active and ready to deliver or troubleshoot content needs at any time.
- Maintain advanced, hands-on operational knowledge of Meta Business Suite to oversee scheduling, page health, cross-platform publishing, and incoming messages.
- Monitor, track, analyze, and report on performance metrics using Meta Business Suite Insights and native Instagram/Facebook analytics tools.
- Oversee, plan, and approve content across different platforms, ensuring the dedicated Posting Manager executes the schedule flawlessly.
- Oversee the day-to-day management of all social media channels, specifically focusing on the Meta ecosystem (Facebook and Instagram).
- Create engaging multimedia content briefs and effectively outsource or delegate production to your internal creative team.
- Maintain practical, hands-on knowledge of graphic and video editing tools to personally update flyers, reels, or banners during emergency circumstances or tight deadlines.
- Function as the primary director for the Campaign Shoot Team, managing everything from visual concepts and storyboarding to on-set execution.
- Lead communication, negotiation, and relationship management with influencers, directing them closely to ensure their content meets campaign guidelines.
- Develop, launch, and manage new competitions, giveaways, and interactive campaigns that promote the organization and brand.
- Undertake detailed audience research to identify the target demographic's preferences, behaviors, and shifting online habits.
- Manage and facilitate social media communities by overseeing the response to posts, direct messages, and comments to build active discussions.
- Possess in-depth, expert-level knowledge of Meta Ads Manager to oversee paid campaign structures and maximize ad spend efficiency.
- Research and evaluate the latest digital trends, platform algorithm updates, and tools to find better ways of measuring social media activity.
- Analyze competitor activity, content performance, and market positioning on a regular basis.
- Recommend continuous creative and strategic improvements to increase organic reach, follower retention, and conversions.
- Set clear, measurable targets to increase overall brand awareness and boost active customer engagement metrics.
- Manage and allocate designated budgets for social media activities, campaign shoots, and influencer partnerships.
- Educate internal staff, cross-functional teams, and company leadership on social media best practices and emerging digital trends.
- Encourage smooth collaboration across teams and departments, aligning social strategies with product, sales, or event schedules.
- Regularly liaise with clients via telephone, email, conference calls, or face-to-face meetings to present strategies and results.
Pay: ₹25,000.00 per month
Benefits:
Application Question(s):
- Are you capable to manage the team of 6 people?
Education:
Experience:
- Social media management: 3 years (Required)
Language:
Work Location: Remote
