About LoomsGuild
LoomsGuild is a fashion textile company with a strong heritage and deep experience in premium fabrics, working with leading fashion designers, couture houses and garment brands.
We are looking for a creative, energetic and fashion-conscious fresher who can help us build a strong and distinctive digital presence across Instagram and other social platforms.
This is an opportunity for someone who is genuinely passionate about fashion, textiles, luxury, visual storytelling and social media and wants to grow with an emerging premium textile brand.
Role
Social Media & Content Executive — Fresher
Location: Gurugram / Delhi NCR
Experience: 0–2 years / Fresh Graduate
Employment: Full-time
Key Responsibilities
- Manage the day-to-day social media presence of LoomsGuild, primarily Instagram.
- Create and plan engaging content around:
- Fabrics and new collections
- Patterns, textures and colours
- Fashion trends
- Designer collaborations
- Garments and drapes
- Behind-the-scenes activity
- Atelier and studio life
- Fashion shows and industry events
- Celebrity/designer appearances featuring LoomsGuild fabrics
- Develop a monthly social media content calendar.
- Assist in creating Reels, Stories, Posts and Carousels.
- Shoot simple content using a smartphone and coordinate professional photography/video shoots when required.
- Edit basic videos and reels using tools such as Canva, CapCut or similar platforms.
- Write stylish, concise and engaging captions suitable for a premium fashion audience.
- Research international and Indian fashion trends and identify relevant content opportunities.
- Monitor competitor and luxury fashion/textile brands for inspiration and market trends.
- Maintain a consistent premium, sophisticated and contemporary visual identity for LoomsGuild.
- Track Instagram insights, engagement and follower growth and provide regular reports.
- Help build LoomsGuild's presence among designers, stylists, fashion houses and the wider fashion community.
- Coordinate with the design, sales and management teams to gather content and stories from the business.
The Ideal Candidate
We are looking for someone who is:
- Passionate about fashion and luxury
- Naturally creative and visually oriented
- Active on Instagram and understands current social media trends
- Comfortable creating content with a phone
- Good at photography, framing and visual presentation
- A good writer with a strong sense of language and captions
- Curious about fabrics, colours, patterns and fashion
- Proactive and willing to experiment with new ideas
- Detail-oriented and conscious of aesthetics
- Comfortable working in a fast-moving entrepreneurial environment
- Willing to learn rather than simply execute instructions
Skills Preferred
Must have:
- Strong Instagram understanding
- Good English communication and writing skills
- Basic Canva / CapCut / video editing knowledge
- Good sense of aesthetics
- Smartphone photography and video skills
- Understanding of Reels, Stories and social media trends
Good to have:
- Fashion communication / fashion design / mass communication / marketing background
- Basic knowledge of Photoshop, Lightroom or Premiere Pro
- Photography or videography experience
- Understanding of luxury/fashion branding
- Experience managing a college, personal or small-business Instagram account
What We Expect From You
You don't need years of experience.
We are looking for ideas, enthusiasm, curiosity and initiative.
If you see a fabric and immediately think, “This could make a beautiful Reel,” or see a fashion campaign and think, “We could create something like this for LoomsGuild,” — that's exactly the mindset we are looking for.
What You Will Learn
The candidate will get hands-on exposure to:
- Luxury fashion and textiles
- Fashion designers and couture brands
- Textile sourcing and product development
- Fashion photography and styling
- Social media strategy
- Brand building
- Content production
- Fashion exhibitions and industry events
Key Performance Indicators
Success in the role will be measured through:
- Consistency and quality of content
- Growth in Instagram reach and engagement
- Growth in relevant followers
- Quality and creativity of Reels
- Increase in enquiries and designer/brand engagement
- Overall improvement in LoomsGuild's digital brand image
Personality We Are Looking For
Creative. Curious. Fashion-forward. Energetic. Sophisticated. Hands-on.
Most importantly, someone who wants to build something, rather than simply manage a social media account.
Compensation
Competitive salary based on the candidate's capability and potential, with growth opportunities as the digital presence of LoomsGuild expands.
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
