Job Description:
Ø Plan, develop and implement our SEO strategy
Ø Maintaining our social media presence across all digital channels
Ø Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Ø Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness
Ø Be actively involved in SEO efforts (keyword, image optimization etc.)
Ø Prepare online newsletters and promotional emails and organize their distribution through various channels
Ø Monitor redirects, click rate, bounce rate, and other KPIs
Ø Work with web developers and marketing teams to properly implement SEO best practices
Ø Work towards organic search optimization and ROI maximization
Ø Regularly perform thorough keywords research
Ø Stay up to date with the latest SEO and digital marketing latest trends and best practices
Ø Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
Ø Acquire insight in online marketing trends and keep strategies up-to-date