Location: Mumbai (Byculla / Khar)
Work Mode: Hybrid
Industry: Consumer Brand / Social Impact
We are looking for a creative and trend-focused Social Media Specialist to build and grow digital communities through engaging visual storytelling and content creation. The role will focus on content strategy, community engagement, and creating high-performing social campaigns.
Content Creation
- Plan and create engaging social media content including posts, stories, carousels, and short-form videos
- Develop creative concepts aligned with brand identity and audience preferences
- Maintain consistency in visual aesthetics and communication
Short-form Video & Creative Content
- Ideate, shoot, and edit engaging short-form video content
- Identify trends, formats, and storytelling opportunities
- Experiment with new content styles to improve reach and engagement
Social Media Management
- Manage daily posting schedules and content calendars
- Monitor content performance and optimize strategy accordingly
- Stay updated with platform changes and best practices
Community Engagement
- Interact with audiences through comments, messages, and community initiatives
- Build relationships with creators, influencers, and brand advocates
- Drive audience participation and engagement
Campaign & Product Storytelling
- Support campaigns through visual and product-focused content
- Collaborate with internal teams on creative execution and shoots
- 2–4 years of experience in social media management
- Strong visual storytelling and content creation abilities
- Experience with editing and design tools such as Canva, CapCut, Adobe Suite, etc.
- Understanding of social media trends, analytics, and audience behavior
- Creative mindset with strong communication skills
- Detail-oriented and proactive approach
