Job Title: Senior Social Media Executive
Location: Lajpat Nagar, Socio Labs
Experience: 2–4 years
Employment Type: Full-time
Job Overview:
We are looking for a creative and experienced Senior Social Media Executive to manage and grow brand presence across digital platforms. This role is primarily focused on content, strategy, and client handling, along with a working understanding of paid campaigns for coordination and execution support.
Key Responsibilities:
- Manage day-to-day social media activities across platforms (Instagram, LinkedIn, Facebook, etc.)
- Create and manage monthly content calendars aligned with brand goals
- Write engaging captions, ad copies, and content hooks
- Coordinate with designers for static creatives, reels, and campaign posts
- Ensure timely posting and scheduling of content
- Handle client communication, feedback, and approvals
- Act as a point of contact for clients and ensure smooth execution
- Assist in ads planning (content, creatives, copies) and coordinate with the performance team
- Monitor engagement (comments, DMs) and maintain brand tone
- Track basic performance metrics (reach, engagement) and share reports
- Create AI-assisted copies and content ideas using tools like ChatGPT or similar platforms
- Leverage AI tools for creative ideation (visual concepts, hooks, variations for posts/ads)
- Stay updated with social media trends, formats, and viral content ideas
Requirements:
Bachelor’s degree in Marketing, Communications, or related field
2–4 years of experience in social media management (agency preferred)
Strong skills in content planning, copywriting, and brand communication
Experience in handling multiple client accounts
Basic understanding of Meta Ads (for coordination and content planning)
Familiarity with AI tools for content and creative support
Excellent communication and client handling skills
Ability to manage deadlines and work in a fast-paced environment
Preferred Skills:
Hands-on experience with tools like Canva, Meta Business Suite
Understanding of content trends, reels strategy, and audience behavior
Basic knowledge of hashtags, engagement tactics, and content optimization
Creative thinking with attention to detail
Perks & Benefits:
Opportunity to manage multiple brands independently
Strong creative exposure and portfolio building
Fast-growing agency environment
Performance-based growth opportunities
Pay: ₹25,000.00 - ₹28,000.00 per month
Ability to commute/relocate:
- Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Will you be able to bring your own laptop ?
- Do you have experience in similar role ?
Work Location: In person