# Job Description – Digital Marketing Trainer
**Position:** Digital Marketing Trainer (Full-Time)
**Organization:** Max Digital Academy
**Location:** Alambagh, Lucknow
**Industry:** Digital Marketing Training & Education
**Experience Required:** 1+ Years in Digital Marketing & Training
**Employment Type:** Full-Time
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## About Max Digital Academy
Max Digital Academy is a leading digital marketing training institute dedicated to providing industry-oriented education and practical skill development. We are looking for a passionate, knowledgeable, and experienced Digital Marketing Trainer who can effectively teach students, conduct practical sessions, mentor learners, and prepare them for successful careers in digital marketing.
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# Job Summary
We are seeking a highly skilled Digital Marketing Trainer who possesses strong practical knowledge of all major digital marketing domains and can deliver engaging classroom and online training sessions. The trainer will be responsible for curriculum delivery, practical implementation, student mentoring, project guidance, and placement-oriented training.
The ideal candidate should have hands-on experience in executing digital marketing campaigns and the ability to explain concepts in a simple and understandable manner.
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# Key Roles & Responsibilities
## Training & Teaching Responsibilities
### Digital Marketing Training Delivery
Conduct classroom and online training sessions on:
* Digital Marketing Fundamentals
* Website Planning & Creation
* WordPress Website Development
* Search Engine Optimization (SEO)
* On-Page SEO
* Off-Page SEO
* Technical SEO
* Local SEO
* SEO Audit
* Search Engine Marketing (SEM)
* Google Ads
* Search Ads
* Display Ads
* Shopping Ads
* Performance Max Campaigns
* YouTube Ads
* Remarketing Campaigns
* Social Media Marketing (SMM)
* Facebook & Instagram Advertising
* LinkedIn Marketing
* YouTube Marketing
* WhatsApp Marketing
* Email Marketing
* Content Marketing
* Affiliate Marketing
* Influencer Marketing
* Mobile Marketing
* Online Reputation Management (ORM)
* E-commerce Marketing
* Lead Generation Strategies
* Marketing Automation
* AI Tools for Digital Marketing
* Freelancing & Client Acquisition
* Analytics & Reporting
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## Practical Training Responsibilities
* Conduct live practical demonstrations.
* Create real-time projects for students.
* Assign and evaluate practical assignments.
* Guide students on campaign creation and optimization.
* Train students on live tools and platforms.
* Provide case studies and industry examples.
* Conduct doubt-clearing sessions.
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## Student Development & Mentorship
* Mentor students throughout the course duration.
* Assist students in creating professional portfolios.
* Help students develop freelancing and client-handling skills.
* Conduct mock interviews and placement preparation sessions.
* Evaluate student performance and progress.
* Provide career guidance and industry insights.
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## Curriculum & Content Development
* Update training materials according to industry trends.
* Develop presentations, assignments, assessments, and practical exercises.
* Create workshop and seminar content.
* Integrate AI tools and emerging technologies into training programs.
* Suggest improvements to the course curriculum.
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## AI & Marketing Tools Expertise Required
The trainer should have hands-on experience with:
### Google Tools
* Google Ads
* Google Analytics 4 (GA4)
* Google Search Console
* Google Tag Manager
* Google Business Profile
* Looker Studio
### SEO Tools
* SEMrush
* Ahrefs
* Ubersuggest
* Screaming Frog
* Moz
### Social Media Tools
* Meta Business Suite
* Facebook Ads Manager
* LinkedIn Campaign Manager
* YouTube Studio
### AI Tools
* ChatGPT
* Gemini
* Claude
* Canva AI
* Midjourney (Preferred)
* Various AI Content & Marketing Tools
### Website Tools
* WordPress
* Elementor
* WooCommerce
* Basic HTML & CSS
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# Additional Responsibilities
* Conduct seminars and workshops.
* Participate in admission counseling when required.
* Support marketing events and webinars.
* Collaborate with management for academic excellence.
* Maintain student attendance and progress reports.
* Ensure high student satisfaction and learning outcomes.
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# Required Skills
### Technical Skills
* Strong Digital Marketing Knowledge
* SEO & Google Ads Expertise
* Social Media Marketing
* Lead Generation
* Analytics & Reporting
* Website Development Basics
* Marketing Automation
* AI Tools Knowledge
### Soft Skills
* Excellent Communication Skills
* Presentation & Public Speaking Skills
* Classroom Management
* Problem Solving Ability
* Student Mentoring Skills
* Team Collaboration
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# Qualification
**Preferred Education:**
* Graduate / Post Graduate in any discipline
* Certification in Digital Marketing preferred
**Preferred Certifications:**
* Google Ads Certification
* Google Analytics Certification
* HubSpot Certifications
* Meta Blueprint Certification
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# Performance KPIs
The trainer's performance may be evaluated based on:
* Student Satisfaction Score
* Student Course Completion Rate
* Practical Project Success Rate
* Placement Support Contribution
* Batch Retention Rate
* Training Quality & Feedback
* Curriculum Enhancement Contributions
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# Salary & Benefits
* Competitive Salary (Based on Experience)
* Performance-Based Incentives
* Career Growth Opportunities
* Friendly Learning Environment
* Opportunity to Lead Advanced Batches & Workshops
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## How to Apply
Interested candidates can share:
* Updated Resume
* Portfolio of Digital Marketing Projects
* Training Experience Details
* Certifications
* Expected Salary
**Position:** Digital Marketing Trainer
**Company:** Max Digital Academy
**Location:** Alambagh, Lucknow
**Ideal Candidate:** A trainer who can independently teach complete Digital Marketing, SEO, Google Ads, Social Media Marketing, AI Tools, WordPress, Analytics, and Career-Oriented Practical Skills from beginner to advanced level.
Pay: ₹15,000.00 - ₹18,000.00 per month
Work Location: In person
