Company: Giri Infotech Pvt. Ltd.
Location: Noida, Uttar Pradesh
Position: Lead Generation Specialist
Experience: 2–3 Years
Employment Type: Full-Time
About the Role
We are looking for a Lead Generation Specialist who can identify, research, and generate qualified B2B leads for our IT products and services. The candidate will be responsible for prospecting companies, connecting with decision-makers, generating enquiries, and supporting the sales team in converting leads into business opportunities.
Key Responsibilities
- Generate qualified B2B leads through cold calling, email marketing, LinkedIn, IndiaMART, TradeIndia, Google, and other online platforms.
- Identify potential customers and key decision-makers such as IT Managers, Admin Managers, Procurement Managers, Facility Managers, HR Managers, and Directors.
- Conduct market research and build accurate company and prospect databases.
- Make outbound calls and communicate professionally with prospective customers.
- Understand customer requirements and qualify leads based on budget, requirement, authority, timeline, and business potential.
- Schedule meetings and demonstrations for the sales team.
- Follow up regularly with prospects through calls, emails, WhatsApp, and LinkedIn.
- Maintain and update lead information in CRM/Excel with complete and accurate details.
- Coordinate with the sales team for lead conversion and follow-up.
- Track lead status, response rates, meetings, opportunities, and conversions.
- Develop new sources and strategies for continuous lead generation.
- Prepare daily and weekly lead-generation reports.
Products & Services to Promote
The candidate will generate leads for:
- Laptop & Desktop Rental Services
- IT Hardware Sales & Rental
- AMC / CAMC Services
- CCTV Supply & Installation
- Access Control & Biometric Systems
- Server & Data Center Solutions
- Networking & Wi-Fi Solutions
- Video Conferencing & AV Solutions
- Printer & IT Infrastructure Services
- Annual Maintenance & IT Support Services
Required Skills
- Excellent communication and convincing skills.
- Strong telephone etiquette and cold-calling ability.
- Good knowledge of B2B lead generation.
- Ability to research companies and identify decision-makers.
- Good knowledge of LinkedIn, Google search, IndiaMART, TradeIndia, and email marketing.
- Proficiency in MS Excel/Google Sheets.
- Ability to maintain and manage a large prospect database.
- Strong follow-up and negotiation skills.
- Target-oriented and self-motivated approach.
- Ability to work independently as well as with the sales team.
Preferred Candidate
- Experience in IT hardware, IT services, system integration, networking, CCTV, AMC, or technology sales will be preferred.
- Candidates with experience in B2B lead generation or telecalling are strongly preferred.
- Candidates who have worked with IndiaMART/TradeIndia/LinkedIn lead generation will have an advantage.
Performance KPIs
- Number of new qualified leads generated.
- Number of decision-makers contacted.
- Daily outbound calls and follow-ups.
- Number of qualified enquiries.
- Meetings/appointments generated.
- Lead-to-opportunity conversion rate.
- Sales opportunities generated for the sales team.
- Accuracy and regular updating of CRM/lead database.
Salary & Incentives
Salary: ₹20,000 – ₹30,000 per month, depending on experience and skills.
Incentives: Attractive performance-based incentives for qualified leads, meetings, and successful business conversions.
Working Hours
Monday to Saturday
Full-Time
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Provident Fund
Work Location: In person
