Job Description:
Business Development Executive (EdTech)
Location: Noida (On-site)
Employment Type: Full-Time
Experience: 2–5 Years (EdTech/Higher Education preferred)
Salary: ₹25,000 – ₹50,000 per month (Based on Experience & Skills)
- Execute delegated direct, tele, and web-based marketing campaigns targeting domestic clients.
● Build and maintain positive relationships with authors, reviewers, editors, subscribers, booksellers, and institutional clients.
● Coordinate with both domestic and international vendors, subscribers, and buyers of journals, books, and reports.
● Support sales and customer service teams to ensure client satisfaction and retention. Marketing Strategy & Execution
● Collaborate with Publication Research Executives and Publication Coordinators to develop and implement effective marketing plans.
● Manage and maintain databases for clients, vendors, and stakeholders to streamline communications and marketing efforts.
● Organize, oversee, and distribute marketing materials including brochures, flyers, posters, and digital assets.
● Conduct market research, assess brand awareness, analyze customer demands, and provide insights for marketing strategies.
● Monitor monthly and yearly sales figures to track performance and identify potential issues or opportunities.
● Develop, implement, and manage social media campaigns across platforms such as LinkedIn, Facebook, Instagram, and X (Twitter) to promote journals, publications, and events.
● Create engaging content including posts, graphics, videos, and newsletters to drive audience engagement and brand awareness.
● Monitor social media metrics, analyze campaign performance, and optimize strategies for better reach and conversion.
● Collaborate with internal teams to integrate social media campaigns with broader marketing initiatives.
Pay: ₹20,000.00 - ₹50,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
