Job Summary
We are looking for a result-oriented SEO Executive to improve our website rankings, increase organic traffic, and enhance overall online visibility. The ideal candidate should have a strong understanding of search engine optimization techniques, keyword research, on-page and off-page SEO, technical SEO, and performance analysis.
Key Responsibilities
- Conduct keyword research and competitor analysis to identify growth opportunities.
- Implement on-page SEO strategies including title tags, meta descriptions, header tags, internal linking, and URL optimization.
- Perform technical SEO audits and recommend improvements.
- Optimize website content for better search engine rankings.
- Build high-quality backlinks through ethical off-page SEO techniques.
- Monitor website performance using Google Analytics, Google Search Console, and other SEO tools.
- Track keyword rankings, traffic, and conversions, and prepare regular performance reports.
- Collaborate with the content, design, and development teams to implement SEO best practices.
- Identify and resolve crawl errors, indexing issues, and broken links.
- Stay updated with Google's algorithm updates and the latest SEO trends.
- Assist in local SEO optimization, including Google Business Profile management.
- Monitor website speed and recommend improvements for better user experience.
Required Skills
- Strong understanding of On-Page, Off-Page, and Technical SEO.
- Experience with keyword research and SEO analysis tools.
- Knowledge of Google Analytics 4 (GA4) and Google Search Console.
- Familiarity with tools such as SEMrush, Ahrefs, Moz, Screaming Frog, or similar SEO platforms.
- Basic understanding of HTML, CSS, and website structure.
- Excellent analytical and problem-solving skills.
- Good written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously.
Qualifications
- Bachelor's degree in Marketing, Business, Computer Science, or a related field.
- SEO certification is an added advantage.
Experience
- 2-5 years of experience in Search Engine Optimization or Digital Marketing.
Key Performance Indicators (KPIs)
- Growth in organic website traffic.
- Improvement in keyword rankings.
- Increase in qualified leads through organic search.
- Website health score and technical SEO improvements.
- Backlink quality and domain authority growth.
- Organic conversion rate.
- Timely completion of assigned SEO activities.
Preferred Qualifications
- Experience with WordPress or other CMS platforms.
- Knowledge of basic content marketing and link-building strategies.
- Familiarity with AI-powered SEO tools and automation.
- Understanding of Core Web Vitals and website performance optimization.
Pay: ₹25,000.00 - ₹50,000.00 per month
Benefits:
Work Location: In person
