Job Summary
We are looking for a motivated and creative Junior Digital Marketing Executive to support our digital marketing initiatives. The ideal candidate should have a basic understanding of digital marketing concepts, social media platforms, SEO, and content creation. This role is ideal for freshers or candidates with up to 2 years of experience who are eager to build a career in digital marketing.
Key Responsibilities
- Manage and update social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.).
- Create and schedule social media posts using scheduling tools.
- Assist in planning and executing digital marketing campaigns.
- Perform basic SEO activities, including keyword research, on-page optimization, and content optimization.
- Monitor website performance using Google Analytics and Google Search Console.
- Prepare weekly and monthly digital marketing performance reports.
- Coordinate with graphic designers and content writers for campaign execution.
- Assist in managing Meta Ads and Google Ads campaigns.
- Conduct competitor and market research.
- Update website content using CMS platforms such as WordPress.
- Maintain content calendars and ensure timely campaign execution.
- Support lead generation and email marketing activities.
- Stay updated with the latest digital marketing trends and platform updates.
Required Skills
- Basic knowledge of SEO, SEM, Social Media Marketing, and Content Marketing.
- Familiarity with Meta Business Suite and Google Ads.
- Basic understanding of Google Analytics (GA4) and Google Search Console.
- Knowledge of WordPress or other CMS platforms.
- Good written and verbal communication skills.
- Creative thinking and attention to detail.
- Basic knowledge of Canva, Adobe Express, or similar design tools.
- Strong organizational and time management skills.
- Ability to work independently and as part of a team.
Qualifications
- Bachelor's degree in Marketing, Business, Mass Communication, or any related field.
- Certification in Digital Marketing is preferred.
- Freshers with relevant internships or project experience are encouraged to apply.
Preferred Skills
- Basic video editing skills (CapCut, Premiere Pro, or similar tools).
- Experience with email marketing tools.
- Understanding of AI tools such as ChatGPT, Gemini, or Canva AI.
- Basic knowledge of e-commerce platforms like Shopify or WooCommerce is an added advantage.
Pay: ₹8,000.00 - ₹10,000.00 per month
Work Location: In person
