# Job Description – Business Development & Marketing Executive
To generate quality leads and expand the center’s reach through effective local marketing initiatives.
Key Responsibilities
* Identify potential schools, institutions, residential areas, and communities for marketing opportunities.
* Conduct school visits, seminars, workshops, and student engagement programs.
* Execute ATL/BTL activities such as banners, pamphlets, kiosks, and outdoor branding.
* Develop referral and local partnership programs for lead generation.
* Organize and participate in local events and promotional activities.
* Monitor competitor activities and local market trends.
* Maintain lead records and track marketing sources.
* Coordinate with the sales team for effective lead handling.
* Prepare periodic marketing activity reports.
Required Skills
* Strong communication and interpersonal skills
* Sales and lead conversion skills
* Negotiation and convincing ability
* Relationship-building and networking skills
* Local market understanding
* Marketing execution and planning
* Customer handling skills
* Target-oriented approach
* Problem-solving and decision-making skills
* Basic reporting and analytical skills
*Primary Focus:* Local Marketing & Lead Generation
Pay: ₹25,000.00 - ₹28,000.00 per month
Work Location: In person
