Core Operational Responsibilities :
- Campaign Strategy & Paid Media: Planning, executing, and optimizing high-ROI paid ad campaigns across platforms like Meta Ads (Facebook & Instagram) and Google Ads (Search & Display).
- Funnel & Conversion Optimization: Designing and improving landing pages, setting up lead capture forms, and managing the conversion funnel to maximize lead quality.
- Content & Social Media Governance: Establishing clear content calendars, monitoring platform algorithms (TikTok, Instagram Reels, YouTube), and maintaining consistent brand voice across all official handles.
- Performance Audits & KPIs: Tracking critical metrics like Cost Per Lead (CPL), Customer Acquisition Cost (CAC), and click-through rates. Transforming raw platform data into clear, actionable performance reports.
- Tech Stack Integration: Leveraging automated distribution tools (such as WhatsApp Business API, RCS, or CRM email automation) to scale outreach and maximize customer engagement.
Pay: Up to ₹30,000.00 per month
Work Location: In person
