Job Title: Amazon Ads Specialist
Location: Noida (Hybrid)
Experience: 3+ Years
Employment Type: Full-Time
About the Role
We are seeking a results-driven Amazon Ads Specialist to manage, optimize, and scale advertising campaigns across Amazon marketplaces. The ideal candidate should have hands-on experience with Amazon PPC, a strong analytical mindset, and a proven track record of improving sales performance while maintaining profitability.
Key ResponsibilitiesAmazon Advertising & Campaign Management
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Plan, create, manage, and optimize Amazon PPC campaigns across Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP (preferred).
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Conduct keyword research, competitor analysis, and audience targeting to maximize campaign performance.
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Monitor and optimize bids, budgets, placements, and targeting strategies to improve ROAS and reduce ACoS/TACoS.
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Identify growth opportunities and scale high-performing campaigns.
Performance Analysis & Reporting
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Analyze campaign performance metrics including CTR, CVR, CPC, ACoS, TACoS, ROAS, and sales trends.
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Prepare regular performance reports and actionable insights for stakeholders.
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Track and evaluate advertising effectiveness to ensure achievement of business goals.
Marketplace Growth & Optimization
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Collaborate with content and catalog teams to improve product listings, storefronts, and conversion rates.
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Support product launches with effective advertising and promotional strategies.
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Conduct market and competitor research to identify trends and opportunities.
Budget & Strategy Management
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Manage advertising budgets efficiently to maximize profitability.
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Develop and execute data-driven advertising strategies aligned with business objectives.
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Continuously test and implement new optimization techniques and Amazon advertising features.
Required Skills & Qualifications
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3+ years of hands-on experience managing Amazon Advertising campaigns.
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Strong understanding of Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon Seller/Vendor Central.
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Proven experience optimizing ACoS, TACoS, ROAS, and overall campaign profitability.
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Advanced knowledge of keyword research, bid management, and campaign scaling.
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Strong analytical skills with proficiency in Excel/Google Sheets.
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Experience using tools such as Helium 10, Jungle Scout, Data Dive, or similar Amazon analytics platforms.
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Excellent communication and problem-solving skills.
Preferred Qualifications
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Experience managing international Amazon marketplaces (US, UK, EU, etc.).
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Knowledge of Amazon DSP and attribution reporting.
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Experience with listing optimization, SEO, and conversion rate optimization.
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Certifications in Amazon Advertising or Digital Marketing are a plus.
What We Offer
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Competitive salary and performance-driven growth opportunities.
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Hybrid work environment.
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Opportunity to work with leading eCommerce brands.
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Collaborative and innovation-focused culture.
If you are passionate about Amazon Advertising and know how to turn ad spend into profitable growth, we'd love to hear from you.
