Job Opportunity: Digital Marketing Executive – IAFA Ayurveda
At IAFA Ayurveda, we are dedicated to delivering authentic Ayurvedic solutions to patients worldwide. As we continue to expand our digital presence, we are looking for a skilled and creative Digital Marketing Executive who can effectively manage and grow our online platforms.
Key Responsibilities
- Managing and posting content across platforms such as YouTube, Facebook, Instagram, and other social media channels
- Applying SEO strategies and keyword optimization to improve reach and visibility
- Assisting in content creation (captions, reels, posts, thumbnails, basic scripts)
- Designing thumbnails and creatives using tools like Canva or similar software
- Sourcing and using copyright-free / royalty-free images appropriately
- Editing short-form videos (Reels/Shorts) with engaging hooks, captions, and transitions
- Analyzing previous posts and performance metrics to improve engagement
- Editing and refining existing content for better reach and clarity
- Planning and executing content calendars and campaigns
- Coordinating with the team for medical accuracy and brand alignment
Eligibility Criteria
- Experience in digital marketing / social media management
- Knowledge of SEO, hashtags, and keyword research
- Hands-on experience with Canva or similar design tools
- Understanding of content aesthetics and thumbnail creation
- Ability to analyze trends and improve performance
- Good communication and creative thinking skills
- Prior experience preferred, but skilled freshers can also apply
Work Environment
- Creative and growth-focused environment
- Opportunity to work on impactful healthcare content
- Exposure to global audience engagement
Compensation
- Salary will be discussed during the interview
Note:
- No direct calls will be entertained
- Only shortlisted candidates will be contacted
This role is ideal for someone who combines creativity with analytical thinking and can consistently enhance digital visibility through structured content strategies.
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
