We are looking for a highly organized and strategic Senior Marketing Associate / Senior Marketing Executive to develop and execute marketing strategies that drive business growth and deliver exceptional results for our clients. The ideal candidate will have strong experience in digital marketing, client servicing, campaign planning, and performance analysis within a fast-paced agency environment.
Key Responsibilities:
Client Strategy & Marketing Planning
- Understand client business objectives, target audience, and market positioning.
- Develop comprehensive marketing strategies across Paid Media, SEO, Social Media, Content Marketing, and Influencer Marketing.
- Translate client briefs into structured marketing plans and execution roadmaps.
- Prepare campaign strategies, media plans, content calendars, and go-to-market plans.
- Conduct market research, competitor analysis, and industry benchmarking to identify opportunities and strengthen client strategies.
Campaign Management
- Oversee the execution of digital marketing campaigns across multiple channels.
- Ensure campaigns are delivered on time and aligned with client objectives.
- Monitor campaign performance and recommend optimization strategies to improve ROI and overall effectiveness.
- Coordinate campaign requirements with internal stakeholders to ensure smooth execution.
Client Relationship Management
- Serve as the primary point of contact for assigned clients.
- Conduct client meetings, strategy discussions, and campaign review sessions.
- Understand client feedback and translate it into actionable marketing recommendations.
- Build and maintain long-term client relationships through proactive communication and strategic guidance.
Reporting & Performance Analysis
- Prepare monthly, quarterly, and campaign-specific performance reports.
- Analyze key marketing metrics such as leads, conversions, CTR, CPC, engagement, website traffic, and ROI.
- Present insights and recommendations to improve campaign performance.
- Track account performance and identify opportunities for business growth.
Vendor & Partner Management
- Coordinate with external agencies, influencers, media partners, and vendors as required.
- Obtain quotations, evaluate proposals, and prepare client-ready presentations.
- Support the execution of third-party marketing collaborations and partnerships.
Requirements:
- Strong understanding of Digital Marketing concepts and campaign planning.
- Knowledge of SEO, Google Ads, Meta Ads, Social Media Marketing, Content Marketing, and Influencer Marketing.
- Excellent client servicing, communication, and presentation skills.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple client accounts and prioritize competing deadlines.
- Proficiency in Microsoft Excel, PowerPoint, and Google Workspace.
- Experience with Google Analytics (GA4), Looker Studio, Meta Business Suite, Google Ads, and other digital marketing tools is preferred.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 3–5 years of experience in a Digital Marketing Agency or Marketing Consultancy.
What We're Looking For:
- Strategic thinker with a strong business and marketing acumen.
- Excellent client management and communication skills.
- Strong analytical mindset with attention to detail.
- Self-motivated, proactive, and solution-oriented.
- Ability to thrive in a fast-paced agency environment while managing multiple client accounts.
Pay: ₹30,000.00 - ₹50,000.00 per month
Application Question(s):
- What is your expectation for per month in hand salary?
- What was your last in hand monthly salary?
- Where are you located in Mumbai?
Experience:
- Minimum : 3 years (Required)
Work Location: In person
