The role includes managing advertising platforms, tracking campaign performance, analyzing key metrics, optimizing ad spend for maximum ROI, generating qualified leads, and working closely with the admissions and marketing teams to achieve enrollment targets.
Key Responsibilities
- Multi-Branch Meta Ads: Plan and execute separate Meta ad campaigns for Kottakkal, Perinthalmanna, and Online branches.
- Quality Lead Gen & ROI: Drive high-intent, quality leads while continuously optimizing ad spend to maximize ROI.
- Performance Tracking: Monitor daily campaign metrics, track performance, and scale winning campaigns.
- Sales Coordination: Work closely with the sales team to track lead conversion and refine ad targeting based on ground feedback.
- Growth Strategies: Identify, test, and implement new growth strategies to scale performance across all channels.
Preferred Qualifications
- Bachelor’s degree is mandatory
- 1–2 years of hands-on experience in Meta Ads manager/ Performance Marketing.
- Prior experience in education industry is an added advantage
interested candidates can apply : 7034333899
Pay: Up to ₹20,000.00 per month
Benefits:
- Internet reimbursement
- Leave encashment
Experience:
- Performance marketing: 1 year (Required)
Work Location: In person
