Experience: 3 to 5 Years
Company Description
Big Idea Advertising Agency is a fast-growing creative and digital marketing company specializing in innovative branding, visual storytelling, and media production solutions. We help businesses build strong brand identities through creative design, digital marketing, social media management, video production, and performance-driven campaigns.
With a passion for creativity and innovation, our team delivers high-quality content, engaging visuals, and impactful marketing strategies that connect with audiences across digital platforms. Based in Coimbatore, Big Idea offers a collaborative and growth-oriented environment for creative professionals to learn, innovate, and excel in their careers.
Role & Responsibilities
This is a full-time, on-site role for a Social Media Manager located in Coimbatore. The Social Media Manager will be responsible for planning, managing, and executing social media strategies across various digital platforms to increase brand awareness, audience engagement, and lead generation.
The candidate will work closely with the creative, content, design, and marketing teams to develop engaging social media campaigns, manage online communities, analyze performance metrics, and ensure consistent brand communication across all platforms. The role requires creativity, strategic thinking, strong communication skills, and the ability to manage multiple projects in a fast-paced environment.
Key Responsibilities
- Develop and implement social media strategies aligned with client and company goals.
- Create, schedule, and publish engaging content across social media platforms.
- Manage and grow social media accounts including Facebook, Instagram, LinkedIn, YouTube, X (Twitter), and other relevant channels.
- Monitor audience engagement, respond to comments and messages, and build online communities.
- Collaborate with the creative and digital marketing teams for campaign planning and execution.
- Coordinate with graphic designers, video editors, and content creators to produce high-quality social media content.
- Analyze social media performance and prepare regular reports with insights and recommendations.
- Stay updated with industry trends, platform updates, and emerging social media tools.
- Support branding campaigns with creative content ideas and audience engagement strategies.
- Ensure brand consistency across all social media communications.
Preferred Candidate Profile
Experience: 3 to 5 Years
Preferred Skills
- Strong knowledge of social media platforms and digital marketing trends.
- Content planning and campaign management skills.
- Excellent written and verbal communication skills.
- Creativity and storytelling ability.
- Community management and audience engagement expertise.
- Knowledge of social media analytics and reporting tools.
- Basic understanding of paid social media advertising.
- Attention to detail and organizational skills.
- Team collaboration and client communication skills.
- Ability to manage multiple accounts and meet deadlines effectively.
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person
