Job Title: Digital Partner
Location:
Hybrid/Remote (as required)
About Us
We are a growing apparel brand committed to creating stylish, high-quality fashion with a personalized customer experience. As we expand our digital presence, we’re looking for a creative and proactive Digital Partner to help build and strengthen our brand across online platforms.
Role Overview
The Digital Partner will be responsible for managing and growing our digital presence, driving customer engagement, and supporting online sales through creative content, social media, and digital marketing initiatives. This role is ideal for someone who understands fashion, branding, and digital trends.
Key Responsibilities
* Develop and execute social media strategies across Instagram, Facebook, and other relevant platforms.
* Plan, create, and publish engaging content, including posts, reels, stories, and campaigns.
* Coordinate product photoshoots and oversee creative content production.
* Manage the brand’s website and ensure product listings are updated.
* Plan and execute digital marketing campaigns (Meta Ads, Google Ads, etc.).
* Monitor website and social media analytics and provide actionable insights.
* Build customer engagement through community management and prompt responses.
* Collaborate with the founder on seasonal launches, promotions, and branding initiatives.
* Stay updated with fashion, social media, and e-commerce trends.
Qualifications
* Experience in digital marketing, social media management, or fashion branding.
* Strong understanding of Instagram, Facebook, and e-commerce platforms.
* Excellent copywriting and communication skills.
* Basic knowledge of Canva, Adobe Creative Suite, or similar design tools.
* Experience with Meta Business Suite and Google Analytics is an advantage.
* Creative mindset with strong organizational skills.
Preferred Qualities
* Passion for fashion and lifestyle brands.
* Self-motivated and able to work independently.
* Detail-oriented with a strong aesthetic sense.
* Ability to multitask in a fast-paced, entrepreneurial environment.
Success Metrics
* Growth in social media followers and engagement.
* Increase in website traffic and online sales.
* Consistent content calendar execution.
* Successful campaign performance and ROI.
* Enhanced brand awareness and customer retention.
⸻
This role is ideal for someone who wants to be more than a marketer—they’ll become a strategic partner in growing a boutique fashion brand from the ground up.
Pay: ₹10,060.40 - ₹40,992.19 per month
Work Location: Remote
