Key Responsibilities
Performance Marketing
● Plan, launch, and optimize Google Ads, Meta Ads, LinkedIn Ads, and YouTubecampaigns.
● Monitor CPL, CPA, ROAS, CTR and conversion metrics.
● Conduct audience research, competitor analysis and A/B testing.
● Manage campaign budgets and maximize ROI.
AI SEO, GEO, AEO
● Execute modern AI SEO; perform technical, on-page and local SEO.
● Keyword research, content optimization, Search Console & GA4 monitoring.
● Improve organic rankings and qualified traffic.
Analytics & Tracking
● Implement GA4, GTM, Meta Pixel and conversion tracking.
● Prepare Looker Studio reports and actionable insights.
● Analyze user journeys and optimize conversion funnels.
AI & Automation
● Use ChatGPT, Claude, Gemini, Canva AI and Perplexity for campaign execution.
● Create AI-assisted ad copies, content, landing pages and reports.
● Explore automation opportunities to improve efficiency.
Client Management
● Handle multiple client accounts and coordinate with internal teams.
● Conduct review meetings and present performance reports.
● Identify upsell and growth opportunities.
Required Technical Skills
● Google Ads● Meta Ads● LinkedIn Ads● YouTube Ads● AI SEO, GEO, AEO● Technical SEO● On-Page SEO● Local SEO● GA4● Google Tag Manager● Looker Studio● Microsoft Excel● AI Tools● Client Communication
Pay: ₹350,000.00 - ₹550,000.00 per year
Benefits:
Experience:
- Digital marketing: 3 years (Preferred)
Work Location: In person
