Company: Kanchan Appliances / Marlex Product Limited
Department: Marketing & Branding
Location: Mumbai
Role Summary
Design compelling print and digital creatives that strengthen the Kanchan and Marlex brands across product packaging, catalogues, e-commerce, social media and marketing campaigns, with a strong focus on kitchen appliances and cookware.
Key Responsibilities
· Design product catalogues, brochures, flyers, POSM and dealer communication materials.
· Create packaging artwork, labels, cartons, manuals and product inserts.
· Develop Amazon, Flipkart and other marketplace creatives including A+ Content, banners and storefront assets.
· Create social media posts, campaign creatives, emailers and digital advertisements.
· Retouch product photographs and create lifestyle compositions.
· Prepare print-ready artwork and coordinate with printers/agencies.
· Maintain brand consistency across Kanchan and Marlex.
· Work closely with Product, Marketing and Sales teams.
· Use AI tools such as ChatGPT, Adobe Firefly, Photoshop Generative Fill and Canva AI to accelerate ideation and content creation.
· Manage multiple projects while meeting deadlines.
Daily Activities
· Design marketing creatives
· Update e-commerce assets
· Coordinate artwork approvals
· Edit product images
· Prepare print files
· Monitor design requests
· Maintain digital asset library
· Support campaign launches
Skills & Qualifications
· 1–3 years of graphic design experience
· Experience in kitchen appliances, cookware, consumer durables or FMCG preferred
· Strong portfolio in print and digital design
· Knowledge of typography, colour, layout and packaging
· Excellent communication and time management
Tools
Adobe Photoshop, Illustrator, InDesign, CorelDRAW, Adobe Firefly, ChatGPT, Canva AI, Figma (preferred), Microsoft Office.
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
