Overview:
This exciting role of an Analyst - Ad Operations requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts.
Location: Hyderabad, Bengaluru, Chennai, Coimbatore
Responsibilities:
- Set up and execute digital media campaigns utilizing ad servers such as Google Campaign Manager 360, Adform, Flashtalking etc.
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Conduct quality reviews of creatives to ensure compliance with technical specifications and that ads display correctly in the desired formats.
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Review and manage trafficking sheets, uploading and assigning creatives to the relevant ads as indicated.
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Implement ongoing optimizations and adjustments to campaigns.
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Thoroughly analyse and understand the campaign brief before executing any requests according to defined SOPs and procedures.
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Troubleshoot delivery and tracking issues across various platforms/ad technologies, proactively recommending suitable solutions.
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Communicate technical information effectively with the broader team.
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Provide support to the team lead with daily technical solutions to ensure smooth operations and fulfil stakeholder requirements.
Qualifications:
MusMust-Have Qualifications & Experience:
This This may be the right role for you if you have:
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A full-time graduate degree (Mandatory)
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2 to 3 years of experience in managing digital media campaigns (Biddable/Non-Biddable) or providing technical support
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Good understanding of ad technologies such as Google Campaign Manager 360 - prisma, Ad Manager, or Business Manager
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Strong grasp of the digital marketing lifecycle
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Familiarity with JavaScript, Iframes, HTML tags, and troubleshooting technical issues
DesiDesirable Skills & Attributes
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Knowledge of various specifications for third-party, fourth party, and ad verification tags, including DoubleClick, AppNexus, DMPs, and IAS, etc.
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Strong analytical skills and logical reasoning to manage daily deliverables
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Excellent written and verbal communication skills.
