Job Description
Lead Generation & Prospecting
- Identify potential customers across target industries such as Defence, Government, Mining, Infrastructure, Industrial, Energy, Construction, Agriculture and Security.
- Conduct prospect research to identify relevant companies, departments and decision-makers.
- Generate leads through:
- Outbound calling
- Email campaigns
- LinkedIn
- Industry databases
- Website enquiries
- Events and exhibitions
- Marketing campaigns
- Existing databases
Lead Qualification
- Connect with prospects and understand their business requirements and operational challenges.
- Identify whether the prospect has a relevant use case for drone solutions or Drone-as-a-Service.
- Qualify leads based on industry, requirement, decision-maker, project scope, timeline and potential opportunity value.
- Convert relevant leads into qualified sales opportunities.
CRM & Sales Pipeline Management
- Maintain accurate lead and account information in CRM.
- Update lead status, activities, conversations, follow-ups and meeting outcomes.
- Ensure that no qualified lead is missed.
- Prepare daily/weekly/monthly reports on lead generation and pipeline activity.
Marketing & Sales Coordination
- Follow up on leads generated through marketing campaigns, website enquiries, events and other activities.
- Work with Marketing to understand campaign objectives and target accounts.
- Share feedback on lead quality, customer requirements and common objections.
- Work with Sales to ensure a smooth handover of qualified opportunities.
Market Research
- Research companies, industries and upcoming projects where drone solutions could be relevant.
- Identify potential applications for drone-based solutions.
- Track competitor activity and market developments.
- Build and continuously update target-account lists.