Job Title: Social Media Executive
Location: Delhi NCR
Experience: 1–2 Years
Industry: Education / Overseas Education / Digital Marketing
Employment Type: Full-Time
Job Summary
We are looking for a creative and result-oriented Social Media Executive with 1–2 years of experience in managing social media platforms and running digital marketing campaigns. The ideal candidate should have hands-on experience with social media content creation, basic SEO, Meta Ads, and Google Ads to help increase brand awareness, engagement, and lead generation.
Key Responsibilities
- Manage and grow social media platforms including Instagram, Facebook, LinkedIn, YouTube, and Google Business Profile.
- Create engaging content, captions, reels, stories, and social media campaigns.
- Plan and schedule content calendars for social media platforms.
- Run and optimize Meta (Facebook & Instagram) Ads campaigns for lead generation and brand awareness.
- Assist in creating and managing Google Ads campaigns.
- Monitor campaign performance and generate weekly/monthly reports.
- Conduct basic keyword research and implement SEO best practices.
- Track website and social media analytics using Google Analytics and Meta Business Suite.
- Stay updated with social media trends, algorithms, and digital marketing practices.
- Coordinate with graphic designers and video editors for creative content development.
Requirements
- 1–2 years of experience in Social Media Marketing or Digital Marketing.
- Basic knowledge of SEO (On-Page SEO, Keywords, Meta Tags, etc.).
- Basic understanding of Google Ads and Meta Ads Manager.
- Knowledge of Canva, ChatGPT, and social media scheduling tools is preferred.
- Strong written and verbal communication skills.
- Creative mindset with attention to detail.
- Ability to manage multiple projects and meet deadlines.
Preferred Skills
- Experience in Education/Study Abroad Industry will be an added advantage.
- Knowledge of Instagram Reels, YouTube Shorts, and Lead Generation Campaigns.
- Familiarity with Google Analytics and Meta Business Suite
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
