JOB DESCRIPTION – SEO SPECIALIST
Company: Digi Epitome Technology
Industry: Digital Marketing & IT Services
Location: Gomti Nagar, Lucknow
Job Type: Full-Time | Work from Office
Experience: Minimum 1 Year
Salary: Up to ₹20,000/month + Performance-Based Incentives
Job Summary
Digi Epitome Technology is looking for a skilled, analytical, and result-oriented SEO Specialist with minimum 1 year of professional experience in SEO and Digital Marketing.
The candidate will be responsible for improving organic traffic, keyword rankings, website visibility, and qualified lead generation through effective On-Page, Off-Page, Technical, and Local SEO strategies.
Key Responsibilities
- Develop and implement SEO strategies to improve organic rankings, traffic, visibility, and leads.
- Conduct keyword research, search-intent research, and competitor analysis.
- Manage On-Page SEO, including meta titles, descriptions, headings, URLs, internal linking, image optimization, and content optimization.
- Handle Off-Page SEO and link-building activities.
- Conduct Technical SEO audits and identify issues related to crawling, indexing, website speed, mobile usability, and search visibility.
- Manage and optimize Google Business Profile and Local SEO activities.
- Monitor performance using Google Analytics and Google Search Console.
- Track keyword rankings, organic traffic, clicks, impressions, CTR, and conversions.
- Identify and resolve indexing issues, broken links, duplicate content, and other SEO issues.
- Optimize website content based on keywords, search intent, and SEO best practices.
- Coordinate with Content Writers and Web Developers for SEO requirements.
- Monitor Google algorithm updates and implement necessary improvements.
- Prepare weekly and monthly SEO performance reports.
- Use ChatGPT and other AI tools for SEO research, content ideas, analysis, and productivity.
Required Skills
- Search Engine Optimization (SEO)
- On-Page, Off-Page & Technical SEO
- Local SEO & Google Business Profile
- Keyword Research & Competitor Analysis
- Content Optimization & Link Building
- Google Analytics & Google Search Console
- SEO Auditing & Performance Reporting
- WordPress
- Basic HTML/CSS Knowledge
- SEMrush, Ahrefs, Ubersuggest, or similar SEO tools
- ChatGPT & AI Tools
- Good Communication & Time Management
- Analytical & Result-Oriented Approach
Eligibility
- Bachelor's degree in Digital Marketing, Marketing, Business Administration, Computer Applications, or a related field preferred.
- Minimum 1 year of professional experience in SEO/Digital Marketing.
- Practical knowledge of On-Page, Off-Page, Technical, and Local SEO.
- Working knowledge of Google Analytics, Google Search Console, WordPress, and SEO tools.
- Experience with Google Business Profile is an advantage.
- SEO project work or portfolio preferred.
- Immediate joiners preferred.
Performance Expectations
- Improve keyword rankings, organic traffic, website visibility, and qualified leads.
- Maintain consistent SEO performance and reporting.
- Identify SEO issues and implement timely solutions.
- Improve website performance through effective On-Page, Technical, Off-Page, and Local SEO.
- Contribute to overall digital marketing and business growth.
Benefits
- Performance-Based Incentives
- Opportunity to work on SEO, Digital Marketing, Website Optimization, and Lead Generation
- Career growth and learning opportunities
- Professional and collaborative work environment
Work Details
Work Location: Gomti Nagar, Lucknow
Work Mode: In Person / Work from Office
Contact: 9919452020
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
