A Social Media Specialist is responsible for managing and growing a company's presence on social media platforms such as Facebook, Instagram, LinkedIn, X (Twitter), and YouTube.
Key Roles & Responsibilities
- Content Creation
- Create posts, images, videos, reels, and stories.
- Write engaging captions and hashtags.
- Social Media Management
- Schedule and publish posts.
- Maintain content calendars.
- Audience Engagement
- Reply to comments and messages.
- Build relationships with followers.
- Brand Awareness
- Promote company products and services.
- Increase followers and reach.
- Paid Advertising
- Run Facebook, Instagram, and LinkedIn ad campaigns.
- Monitor ad performance and ROI.
- Analytics & Reporting
- Track engagement, impressions, leads, and conversions.
- Prepare monthly performance reports.
- Trend Monitoring
- Follow industry trends, viral content, and competitor activities.
- Suggest new marketing ideas.
Skills Required
- Social media marketing
- Content writing
- Graphic design (Canva, Photoshop)
- Video editing
- Facebook & Instagram Ads
- Communication skills
- Analytics and reporting
Pay: ₹12,000.00 - ₹20,000.00 per month
Work Location: In person
