JOB DESCRIPTION FOR SEO EXECUTIVE ROLE
Company Overview
Boolment Software Development Pvt. Ltd. is a fast-growing technology company delivering innovative software solutions across diverse industries. Our mission is to empower businesses through scalable and high-quality digital products. We foster a culture of innovation, collaboration, and continuous learning, providing employees with opportunities to grow and build impactful careers.
Website & Social Links: https://boolment.com
Contact: [email protected] | +91 7290006646
- Department: Digital Marketing
- Location: Sec 74A, Gurgaon, Haryana
- Employment Type: Full-Time / Permanent
- Working Mode: On-site
- Shifts: Regular Day Shift (9:30 AM – 6:30 PM), Monday to Saturday
- Reporting To: Digital Marketing Manager
- Vacancies: 1–2
- Experience: 0–3 Years (Freshers & Experienced both can apply)
- Salary Range: ₹20,000 – ₹30,000 per month (₹2.4 LPA – ₹3.6 LPA, based on experience & skills)
Job Purpose
To enhance the company’s online visibility and organic growth by implementing effective SEO strategies, optimizing website performance, and driving high-quality traffic through search engines.
Key Responsibilities
1. On-Page SEO
- Conduct keyword research and competitor analysis
- Optimize meta tags, headers, content, URLs, and internal linking
- Ensure SEO-friendly content structure and readability
- Optimize images and improve on-page elements
2. Off-Page SEO
- Execute white-hat link-building strategies
- Build high-quality backlinks and monitor backlink profile
- Increase domain authority and search engine rankings
3. Technical SEO
- Perform website audits and identify SEO issues
- Fix crawl errors, indexing issues, and broken links
- Improve page speed, mobile responsiveness & Core Web Vitals
- Implement schema markup and structured data
4. Analytics & Reporting
- Track website traffic, keyword rankings, and conversions
- Use tools like Google Analytics (GA4), Google Search Console
- Prepare SEO reports and performance insights
5. Competitor Research
- Analyze competitors’ strategies and keyword gaps
- Monitor industry trends and algorithm updates
- Suggest improvements based on market insights
6. Collaboration
- Work closely with content writers, designers, and developers
- Ensure SEO best practices are followed across all projects
Skills (Must-Have):
Core SEO Skills
- Strong understanding of On-Page, Off-Page & Technical SEO
- Keyword research and SEO audit knowledge
- Link-building strategies and execution
Tools & Platforms
- Google Analytics (GA4), Google Search Console
- SEMrush, Ahrefs, Moz, Screaming Frog
- MS Excel / Google Sheets
Technical Knowledge
- Basic understanding of HTML, CSS
- Familiarity with WordPress or other CMS platforms
- Knowledge of Core Web Vitals & schema markup
Soft Skills
- Strong analytical and problem-solving skills
- Good communication and teamwork abilities
- Attention to detail and time management
Skills (Good-to-Have)
- Experience with content marketing
- Knowledge of local SEO & international SEO
- Familiarity with AI SEO tools
- Basic understanding of paid ads (Google Ads)
Performance Metrics (KPIs)
- Improvement in keyword rankings
- Organic traffic growth
- Backlink quality and quantity
- Website performance (Core Web Vitals)
- Conversion rate from organic traffic
Preferred Candidate Profile
- Passionate about digital marketing and SEO
- Self-motivated and eager to learn
- Ability to work in a fast-paced environment
- Strong analytical mindset
- Team player with proactive approach
Compensation & Benefits
- Salary: ₹20,000 – ₹30,000 per month
- Learning & growth opportunities
- Exposure to real-time SEO projects
- Supportive and dynamic work environment
Ready to Join Us?
Send your CV to: [email protected]
Contact / WhatsApp: +91 7290006646
Join Boolment Software and grow your career in digital marketing with real impact!
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
