Responsible for looking into the online marketing strategies for the organization/ industry/ clients-
Develop and manage digital marketing campaigns for assigned client accounts across multiple online platforms.
Manage, update, and optimise client websites to ensure accurate, engaging, and high-performing content.
Optimise content for client websites and social media channels such as Facebook, Instagram, Twitter, LinkedIn, and others.
Track and analyse client website traffic, campaign performance, and digital metrics; prepare regular reports for internal and client reviews.
Identify and fix issues in client online content; assist in organising webinars, live sessions, and product demos.
Participate in client meetings, networking events, and product launches when required.
Stay updated with the latest digital marketing trends to recommend improvements and ensure client brands remain competitive.
Perform on-page and off-page SEO tasks to improve client website rankings and search visibility.
Create, edit, and publish content such as posts, videos, articles, and multimedia for client platforms.
Strategically promote client products and services across relevant digital channels.
Execute social media strategies to improve client KPIs including engagement, reach, followers, likes, shares, and comments.
Create and execute SMS and email marketing campaigns for client lead generation and engagement.
