Desired Candidate Profile
The Account Executive is responsible for supporting day-to-day client servicing and project
execution across assigned accounts. The role ensures smooth coordination between clients
and internal teams (Creative, Design, Video, Strategy, Performance), maintains timelines,
manages briefs and feedback, and keeps deliverables organized and error-free. The AE is
expected to be proactive, responsive, detail-oriented, and capable of handling multiple tasks
while learning account operations, reporting, and basic commercial processes
(estimates/invoicing support).
Reporting & Team
Reports to: Account Manager / Senior Account Manager (as per account structure)
Leads: Interns / Trainees / Freelance support (if assigned)
Works closely with: Creative, Design, Video, Strategy, Performance/Media,
Production, Finance/Admin
KEY RESULT AREAS (KRAs) & KEY PERFORMANCE INDICATORS (KPIs)
1. Client Coordination & Communication Hygiene
Ensure timely communication, clear updates, and professional coordination with clients for
approvals, feedback, and daily requirements.
KPIs:
Client queries acknowledged within 1 working hour (where feasible)
95%+ communication responses/updates closed within 24 hours
MOM shared within 4 working hours for 90%+ meetings
Escalations flagged to AM/SAM within 2 hours of identification
Client communication quality score: 4/5+ (internal review)
2. Project Execution & Timeline Discipline
Drive execution flow by tracking tasks, aligning internal teams, and ensuring deliverables
move on time.
KPIs:
95%+ tasks delivered on/before deadline
Zero missed publishing deadlines due to coordination gaps
Daily tracker accuracy: 98%+ (status reflects reality)
Rework due to missed inputs/coordination errors: ≤5%
Internal handover readiness score (clarity/checklists): 90%+
3. Briefing, Feedback & Approval Management
Convert requirements into clear briefs, manage feedback loops, and ensure approval
closures with version control.
KPIs:
90%+ briefs shared with complete inputs (objective, TG, mandatories, format, sizes,
deadline)
Feedback consolidated and shared as a single actionable note for 85%+ cycles
Approval closure cycle time reduced by 10% over 3 months (where possible)
First-review alignment rate: 70%+ (output matches brief without major mismatch)
4. Output Quality Control & Documentation
Maintain high hygiene in deliverables, ensure accuracy, and avoid preventable errors before
client submission/publishing.
KPIs:
98%+ error-free client submissions (names, dates, prices, spellings, links, specs)
Versioning/file naming compliance: 95%+
Mandatory checklist adherence (logo, CTA, brand fonts/colours where applicable):
90%+
Zero critical errors published (wrong price/date/brand claim)
5. Reporting & Performance Coordination Support
Support weekly/monthly reporting by gathering data, coordinating inputs, and preparing
clean, client-ready updates.
KPIs:
Weekly/monthly reports submitted on time: 100%
Data accuracy in reports: 99%+
Report clarity score (structure, readability, completeness): 4/5+
Minimum 2 key learnings captured per month per account (content/ad insights,
audience response)
6. Account Operations Support, Ownership & Growth
Support estimates, approvals, and billing coordination while building capability to handle
more responsibility over time.
KPIs:
Estimate/invoice request documentation shared within 24 hours of requirement:
90%+
Follow-up discipline for pending approvals/payments (as instructed by AM): 100%
Participation in internal reviews/brainstorms/calendar meetings: 90%+
Skill progression: complete 1 learning module/month (client handling, reporting,
platform basics, process SOPs)
ROLE EXPECTATIONS
Coordinate daily execution across social, video, design, and campaign tasks for
assigned accounts.
Track timelines, follow up with internal teams, and ensure approvals move without
delays.
Prepare and share briefs, consolidate feedback, and maintain version control.
Proof-check deliverables before submission to reduce errors and rework.
Support report preparation, data collection, and clean presentation of updates.
Maintain trackers, documents, meeting notes, and account folders with strong
hygiene.
Support AM/SAM in estimates, billing coordination, and operational follow-ups as
needed.
SKILLS & TOOLS
Client Servicing: communication, follow-ups, meeting coordination, stakeholder handling
Execution: task tracking, timeline ownership, feedback management, documentation
Quality Control: attention to detail, proofing, checklist discipline
Reporting: basic analytics understanding, report formatting, insight capture
Tools: Google Workspace / MS Office, Sheets/Excel, PowerPoint, email etiquette,
WhatsApp/Slack, project tools (Trello/Asana/Notion as used), basic Meta platform familiarity
Pay: Up to ₹50,000.00 per month
Work Location: In person
