Job Title
Business Development Executive – Study Abroad
Department
Business Development / Study Abroad
Location
Kochi / Kottayam, Kerala
Employment Type
Full-Time
Experience
2–5 years (Experience in Overseas Education, Study Abroad, EdTech, Education Sales, or Business Development preferred)
Job Summary
We are seeking a proactive and result-oriented Business Development Executive to expand our Study Abroad business through strategic partnerships, lead generation initiatives, institutional collaborations, and market development activities. The ideal candidate will be responsible for developing new business opportunities, building relationships with educational institutions and referral partners, organizing promotional activities, and contributing to student enrolment growth.
The role requires excellent networking skills, market awareness, communication abilities, and a passion for international education.
Key Responsibilities
Business Development
- Identify and develop new business opportunities to increase student enrolments.
- Build strong relationships with schools, colleges, universities, coaching centres, and educational institutions.
- Establish referral partnerships with education consultants, training centres, IELTS/PTE institutes, and corporate organizations.
- Develop strategic alliances to generate quality student leads.
- Conduct regular market visits to identify potential business opportunities.
Marketing & Promotions
- Plan and coordinate educational seminars, workshops, career guidance sessions, and study abroad awareness programs.
- Represent the company at education fairs, exhibitions, school events, and promotional campaigns.
- Coordinate with the marketing team for digital and offline promotional activities.
- Suggest innovative business growth strategies based on market trends.
Lead Generation
- Generate qualified student leads through networking and business development initiatives.
- Develop corporate and institutional tie-ups for continuous lead generation.
- Maintain relationships with existing partners and strengthen referral networks.
- Ensure regular follow-up with prospective partners.
Relationship Management
- Maintain excellent relationships with educational institutions and strategic partners.
- Conduct periodic meetings with institutional contacts.
- Ensure high partner satisfaction and continuous engagement.
- Resolve partner concerns professionally and promptly.
Market Research
- Monitor competitor activities, pricing strategies, and market trends.
- Identify emerging study destinations and student preferences.
- Provide management with business intelligence reports and market insights.
- Recommend new markets and business expansion opportunities.
Sales Support
- Work closely with the Student Counselling team to maximize student conversion.
- Coordinate promotional campaigns aimed at improving enquiry generation.
- Support enrolment campaigns during peak admission seasons.
- Assist in achieving departmental admission and revenue targets.
CRM & Reporting
- Maintain accurate records of business development activities in CRM.
- Update partnership status and meeting reports regularly.
- Submit weekly and monthly business development reports.
- Track business opportunities from initiation to conversion.
Key Performance Indicators (KPIs)
- Number of new institutional partnerships established.
- Number of active referral partners onboarded.
- Qualified student enquiries generated monthly.
- Lead-to-enrolment conversion support.
- Monthly business development targets achieved.
- Number of seminars, workshops, and promotional events conducted.
- Partner retention and engagement rate.
- Revenue generated through business development initiatives.
- CRM accuracy and timely reporting.
- Customer and partner satisfaction.
Required Skills
- Strong business development and networking abilities.
- Excellent communication and presentation skills.
- Relationship-building and negotiation skills.
- Sales and marketing orientation.
- Public speaking and seminar presentation skills.
- Ability to work independently and achieve targets.
- Market research and analytical skills.
- CRM software proficiency.
- Microsoft Office (Excel, Word, PowerPoint).
- Strong organizational and time management skills.
Qualifications
- Bachelor's Degree in Business, Marketing, Management, Commerce, or a related field.
- MBA or equivalent qualification is an added advantage.
- Experience in Overseas Education, Study Abroad Consultancy, EdTech, Education Sales, or Business Development is preferred.
Preferred Experience
Candidates with experience in:
- Overseas Education Consultancy
- Study Abroad Recruitment
- University Partnerships
- Student Recruitment
- International Education Marketing
- Education Sales
- Corporate Business Development
- Educational Events & Seminars
will be given preference.
Personal Attributes
- Highly motivated and target-driven.
- Professional appearance and positive attitude.
- Excellent interpersonal skills.
- Customer-focused mindset.
- Self-disciplined and accountable.
- Willingness to travel for business development activities.
- Passionate about international education and student success.
Reporting To
Career Progression
- Senior Business Development Executive
- Business Development Manager
- Regional Business Development Manager
- Head – Business Development
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
