About Sendvise
Sendvise is an AI-powered Business Communication Platform offering WhatsApp Business API, CRM, AI Chatbots, Marketing Automation, Shared Team Inbox, AI Voice Agent, Email, SMS and RCS Solutions.
We are looking for a result-driven Digital Marketing Manager who can generate high-quality B2B leads and build the Sendvise brand across digital platforms.
Job Summary
The Digital Marketing Manager will own the complete digital growth strategy of Sendvise. This includes performance marketing, SEO, content marketing, social media, email marketing, YouTube growth, LinkedIn marketing, webinars and campaign analytics.
The primary objective is to generate qualified B2B leads at the lowest possible acquisition cost while increasing brand awareness.
Key ResponsibilitiesPerformance Marketing
- Plan and manage Google Ads.
- Manage Meta (Facebook & Instagram) Ads.
- Manage LinkedIn Ads.
- Optimize campaign performance.
- Reduce Cost Per Lead (CPL).
- Improve Return on Ad Spend (ROAS).
Lead Generation
- Generate B2B leads.
- Create landing pages.
- Optimize conversion funnels.
- Lead nurturing campaigns.
- Webinar registrations.
- Demo booking campaigns.
SEO
- Website SEO.
- Technical SEO.
- Keyword research.
- On-page optimization.
- Off-page SEO.
- Local SEO.
- Blog strategy.
Content Marketing
- Blog planning.
- Case studies.
- Product articles.
- Email newsletters.
- Customer success stories.
- Whitepapers.
- Industry reports.
Social Media
Manage company presence on:
- LinkedIn
- Facebook
- Instagram
- X
- YouTube
Plan:
- Daily posts.
- Product launches.
- Customer testimonials.
- Educational content.
- Brand awareness campaigns.
Email Marketing
- Newsletter campaigns.
- Product announcements.
- Lead nurturing.
- Customer onboarding emails.
- Renewal reminders.
- Re-engagement campaigns.
Analytics
- Google Analytics.
- Search Console.
- Meta Ads Manager.
- LinkedIn Campaign Manager.
- Campaign reporting.
- Lead attribution.
- Conversion analysis.
Branding
- Brand consistency.
- Marketing collateral.
- Sales brochures.
- Product presentations.
- Landing pages.
- Campaign creatives.
Tools RequiredMandatory
- Google Ads
- Meta Ads Manager
- Google Analytics 4
- Google Search Console
- LinkedIn Campaign Manager
- Google Tag Manager
- Canva
- Excel
Preferred
- HubSpot
- Zoho CRM
- SEMrush
- Ahrefs
- Mailchimp / Brevo
- WordPress
- Looker Studio
Daily Responsibilities
- Monitor ad performance.
- Optimize campaigns.
- Coordinate with Sales Team.
- Publish content.
- Analyze website traffic.
- Review lead quality.
- Prepare marketing reports.
Monthly KPIs
- Qualified B2B leads generated.
- Cost Per Lead (CPL) within target.
- Increase in demo bookings.
- Website traffic growth.
- Organic keyword improvements.
- ROAS improvement.
- Marketing Qualified Leads (MQLs) delivered to Sales.
Required Skills
- Performance Marketing.
- SEO.
- Google Ads.
- Meta Ads.
- LinkedIn Marketing.
- Analytics.
- Content Strategy.
- Lead Generation.
- Data Analysis.
- Communication Skills.
Preferred Skills
- SaaS Marketing.
- B2B Marketing.
- WhatsApp Business API Industry.
- CRM Marketing.
- Marketing Automation.
- Webinar Marketing.
Qualification
- MBA Marketing.
- BBA Marketing.
- Digital Marketing Certification.
- Any Graduate with relevant experience.
Experience
- Minimum 3 Years
- Preferred 3–5 Years in B2B SaaS or Technology Marketing.
Working Days
- Monday to Saturday
- Office Timing: 10:00 AM – 7:00 PM
Salary & BenefitsFixed Salary
Benefits
- Performance Bonus.
- Annual Appraisal.
- Paid Leave.
- Marketing Certification Sponsorship.
- Career Growth.
- Conference & Event Opportunities.
Key Performance Indicators (KPIs)
- Generate 200–300 Marketing Qualified Leads (MQLs)/month.
- Achieve target CPL.
- Improve website conversion rate.
- Increase organic traffic month-on-month.
- Deliver marketing reports with actionable insights.
- Support sales pipeline growth through qualified campaigns.
Career Growth
- Digital Marketing Manager
- Growth Marketing Manager
- Senior Marketing Manager
- Head of Marketing
- Marketing Director
- Chief Marketing Officer (CMO)
Ideal Candidate
The ideal candidate should be data-driven, creative and highly analytical. They should be capable of managing paid campaigns, improving organic visibility and generating consistent, high-quality leads for the sales team.
Pay: ₹20,000.00 - ₹35,000.00 per month
Work Location: In person
