About the Role
We are looking for a Lead Generation Specialist whose primary responsibility will be to generate high-quality B2B leads, mainly through LinkedIn, LinkedIn Sales Navigator and other prospecting tools.
The person will be responsible for researching target companies, identifying the right decision-makers, building accurate prospect databases and creating opportunities for the sales team.
This is a lead-generation-focused role, where the major focus will be on finding the right prospects rather than making a high volume of calls.
The ideal candidate should be highly proactive, research-oriented and comfortable using multiple tools and channels to continuously build a strong sales pipeline.
Key Responsibilities
- Use LinkedIn Sales Navigator to identify and research relevant companies and prospects.
- Identify decision-makers such as Founders, CEOs, Directors, Marketing Heads and other relevant stakeholders.
- Research companies and prospects before adding them to the database.
- Build, maintain and regularly update accurate lead databases.
- Generate qualified B2B leads on a consistent basis.
- Conduct LinkedIn prospecting and send relevant connection requests/messages where required.
- Support email and other outbound prospecting activities.
- Follow up with prospects and identify interested/qualified leads.
- Maintain proper records of leads, conversations and follow-ups in the CRM.
- Continuously research new markets, industries, companies and prospects.
- Monitor lead-generation performance and work towards daily, weekly and monthly targets.
- Focus on lead quality, relevance and potential business opportunities, not just the number of leads generated.
Must Have
- 1–2 years of experience in B2B lead generation / LinkedIn prospecting / SDR / outbound sales development.
- Strong hands-on experience with LinkedIn Sales Navigator.
- Excellent knowledge of LinkedIn search and prospecting.
- Experience identifying decision-makers within target companies.
- Experience building B2B databases.
- Strong internet research skills.
- Good written English.
- Basic understanding of CRM systems.
- Strong attention to detail.
Ability to work with daily and monthly lead-generation targets.
Pay: Up to ₹35,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
