Chennai, Tamil Nadu
Job Summary
Key Responsibilities
Campaign & Journey Testing: Perform end-to-end testing of customer journeys, email campaigns, SMS, and push notifications to ensure they behave as expected.
Data Validation & Segmentation: Verify audience segmentation, data mapping, and integrity within Data Extensions (DEs) and ensure correct subscriber data management.
Automation & Query Testing: Test SQL queries, data filters, and complex automation workflows within Automation Studio.
Personalization & Content Validation: Validate AMPscript and dynamic content to ensure emails display personalized data correctly.
Defect Tracking: Identify, document, and track bugs in journeys, emails, and data flows using systems like JIRA.
Integration Testing: Validate data flow between SFMC and other systems (e.g., Salesforce Data Cloud or CRM)
Required Skills and Qualifications
SFMC Expertise: Strong experience with Journey Builder, Email Studio, and Automation Studio.
Technical Skills: Proficient in SQL for data validation and basic knowledge of APIs.
Testing Experience: Experience with functional, regression, integration, and end-to-end testing methodologies.
Domain Knowledge: Understanding of marketing automation and data segmentation.
Key Responsibilities
1. Engage In Functional And Technical Discussions With Clients And Team Members To Thoroughly Understand Functional And Design Specifications, Ensuring That Appropriate Test Environments And Infrastructures Are Maintained And Updated.
2. Identify Opportunities For Process Improvement In Functional Testing Methodologies And Tools, Implementing Best Practices To Enhance The Efficiency And Effectiveness Of The Testing Processes.
3. Oversee The Creation And Execution Of Automated Test Scripts Using Tools Like Selenium And Testcomplete, Ensuring They Meet Quality Standards And Minimize Exposure To Defects.
4. Develop, Guide, And Mentor Qa Engineers In Utilizing The Testing Framework, Fostering Their Technical Skills And Increasing Overall Productivity.
Skill Requirements
1. Advanced Proficiency In Functional Testing For Embedded Software.
2. Strong Understanding Of Testing Methodologies And Tools, Including Test Automation Frameworks.
3. Familiarity With Various Programming Languages Such As C And Python For Scripting Automated Tests.
4. Excellent Analytical Skills To Assess And Mitigate Performance Concerns And Inconsistencies.
Other Requirements
1. Optional But Valuable Certifications Include Istqb Certified Tester Advanced Level And Certified Agile Tester (Cat).
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