Position- Marketing Manager
Exp- 3-4 yrs
Location- Hyderabad (Hybrid — 3 days office, 3 days remote)
Notice Period- Immediate Joiner- 15 days
Skills- Marketing, Content, Growth, Social media, end to end marketing, Canva, AI Tools, Video editing (reels, YouTube shorts), Paid campaigns (Meta / Google / YouTube) , Telugu and Hindi/English
We are looking for a hands-on marketer who can understand the kirana customer, develop creative campaign ideas, test them in the field, and execute winning concepts.
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Research kirana retailers, customer behaviour, competitors and market trends.
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Develop campaigns to drive app installs, first orders and repeat usage.
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Test ideas through small field experiments and measure results.
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Create banners, videos, WhatsApp and social media content using Canva & AI tools.
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Develop engaging content in Telugu, Hindi/Hinglish and English.
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Track campaign performance and optimise based on insights.
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Maintain creative assets, templates and campaign learnings.
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2–4 years of experience in marketing, growth, content or social media.
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Experience owning campaigns/projects end-to-end.
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Strong creative, research and analytical skills.
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Good understanding of marketing metrics and campaign performance.
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Strong Canva and AI tool skills.
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Comfortable with field visits and customer interactions.
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Fluent in Telugu & Hindi/English; good English communication.
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Portfolio of real work is essential.
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FMCG, retail, kirana, B2B, ONDC or app marketing experience.
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Video editing/Reels/YouTube Shorts.
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Meta/Google/YouTube paid campaign experience.
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Vernacular copywriting.