Job Roles & Responsibilities
Create concise, engaging, and platform specific content for Instagram, Facebook, Youtube, X, Pinterest etc.
Assist in Drafting script for short form and long form videos
Contribute ideas in content planning and brainstorming sessions
Collaborate with the design and video team to align copy with the visuals and brand messaging
Research for trends, hooks, and culturally relevant topics to keep content fresh and relatable
Maintain consistency in brand voice while infusing creativity, wanderlust, and storytelling
Support with content optimization and revisions based on performance insights
- Adapt tone and messaging based on platform, audience, and post format
Required Skills
Passion for travel and a strong sense of what excites audience on social media
Excellent writing and editing skills in English with a flair for storytelling
Ability to write short, crisp, and engaging copy that aligns with different content formats
Awareness of travel trends, pop culture references, and digital formats (Carousels, Reels, Etc)
Comfortable working collaboratively in a team setup and receiving feedbacks
- Bonus: Prior experience in travel content/copywriting
