We are looking for a creative, data-driven, and results-oriented Digital Marketing Specialist to join our team. The ideal candidate will be responsible for planning, executing, and optimizing online marketing campaigns to increase brand awareness, generate leads, and drive business growth across digital channels.
Key Responsibilities
- Develop and execute digital marketing strategies aligned with business goals
- Manage and optimize campaigns across SEO, SEM, social media, email marketing, and paid advertising
- Create engaging content for websites, blogs, social media, and marketing campaigns
- Monitor website traffic, campaign performance, and customer engagement using analytics tools
- Conduct keyword research and implement SEO best practices
- Manage social media accounts and grow online audience engagement
- Plan and execute paid advertising campaigns on platforms such as Google Ads and Meta Ads
- Analyze campaign data and prepare performance reports with actionable insights
- Collaborate with designers, content creators, and sales teams to improve marketing performance
- Stay updated with the latest digital marketing trends, tools, and technologies
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or related field
- Proven experience in digital marketing or online campaign management
- Strong understanding of SEO, Google Analytics, social media marketing, and paid advertising
- Experience with tools such as Google Ads, Meta Business Suite, Canva, HubSpot, or similar platforms
- Excellent written and verbal communication skills
- Creative thinking with strong analytical abilities
- Ability to manage multiple projects and meet deadlines
Preferred Qualifications
- Certifications in Google Ads, Google Analytics, Meta Ads, or SEO
- Experience with content marketing and email automation tools
- Basic knowledge of graphic design or video editing is a plus
What We Offer
- Competitive salary and performance incentives
- Career growth opportunities
- Collaborative and creative work environment
- Flexible work options and ongoing learning opportunities
If you'd like, I can also make it:
- more professional/corporate,
- shorter for LinkedIn or Indeed,
- more modern/startup-style,
- SEO-focused,
- social-media-focused,
- or tailored for freshers/experienced candidates.
Job Type: Full-time
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
Work Location: In person