Job Description – Graphic DesignerPosition
Graphic Designer
Department
Marketing / Creative
Location
Bengaluru, Karnataka
Employment Type
Full-Time
Experience
1–3 Years
Salary
As per company standards
Job Summary
We are looking for a creative and detail-oriented Graphic Designer to join our team. The candidate will be responsible for creating engaging visual content for social media, digital marketing campaigns, branding, promotional materials, and other company requirements.
The ideal candidate should have a strong understanding of design principles, excellent visual sense, and the ability to convert marketing ideas into attractive and effective designs.
Key Responsibilities
- Create creative designs for Instagram, Facebook, LinkedIn, YouTube, and other social media platforms.
- Design banners, posters, flyers, brochures, standees, advertisements, and promotional materials.
- Create product promotional creatives for e-commerce and B2C campaigns.
- Develop marketing creatives for offers, discounts, festivals, and special campaigns.
- Design branding materials while maintaining consistency with company brand guidelines.
- Edit and retouch product images and photographs.
- Create thumbnails, promotional graphics, and digital advertisements.
- Collaborate with the Marketing, Sales, and Content teams to understand design requirements.
- Create basic motion graphics and video content for social media when required.
- Manage multiple design projects and deliver them within deadlines.
- Stay updated with current graphic design, social media, and marketing trends.
- Maintain organized files and editable source files for all completed designs.
Required Software Skills
Mandatory:
- Adobe Photoshop
- Adobe Illustrator
- CorelDRAW
Preferred:
- Adobe InDesign
- Adobe Premiere Pro
- Adobe After Effects
- Canva
Knowledge of AI-based creative tools such as Adobe Firefly, Midjourney, or other AI design tools will be an added advantage.
Required Skills
- Strong understanding of design principles, typography, color theory, composition, and layout.
- Excellent creativity and visual storytelling skills.
- Strong attention to detail.
- Ability to create designs according to brand guidelines.
- Good understanding of social media design requirements.
- Ability to work on multiple projects simultaneously.
- Good communication and teamwork skills.
- Ability to accept feedback and make revisions quickly.
Educational Qualification
- Bachelor's Degree / Diploma in Graphic Design, Visual Communication, Fine Arts, Multimedia, or a related field.
- Candidates from other educational backgrounds with strong design skills and portfolios may also apply.
Preferred Experience
Candidates with experience in the following industries will be preferred:
- E-commerce
- FMCG
- Retail
- Food & Beverage
- Digital Marketing
- Advertising
- B2C / D2C Brands
Portfolio
A strong portfolio is mandatory. Candidates should be able to demonstrate their previous work in social media creatives, branding, advertising, product design, or other relevant areas.
Key Performance Indicators (KPIs)
- Quality and creativity of designs
- Timely completion of assigned projects
- Brand consistency
- Social media creative performance
- Number of creative assets delivered
- Accuracy and attention to detail
- Ability to incorporate feedback
Key Competencies
- Creativity
- Visual Communication
- Attention to Detail
- Time Management
- Problem Solving
- Teamwork
- Adaptability
- Brand Awareness
Required Software & AI Skills Design Tools – Mandatory
- Adobe Photoshop
- Adobe Illustrator
- CorelDRAW
Video & Motion Graphics
- Adobe Premiere Pro
- Adobe After Effects
- Basic video editing and motion graphics
- Creating Reels, Shorts, promotional videos, and advertising videos
AI Design & Video Generation
- Experience with AI-powered image and video generation tools
- Ability to create AI-generated promotional videos and marketing content
- AI-assisted video editing, image generation, animation, and visual effects
- Experience with tools such as Runway, Kling AI, Pika, Luma, Adobe Firefly, Canva AI, or similar platforms
- Ability to write effective prompts for generating images, videos, animations, and creative assets
- Ability to combine AI-generated content with Photoshop, Illustrator, Premiere Pro, and After Effects
- Stay updated with emerging Generative AI tools and creative technologies
Preferred
- Adobe InDesign
- Canva
- Knowledge of AI voice-over, AI avatars, and AI-assisted content creation
- Experience creating short-form content for Instagram Reels, YouTube Shorts, Facebook, and digital advertising
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹28,000.00 per month
Work Location: In person
