Job description:
Job Summary:
We are looking for a results-driven Digital Marketing Executive to develop, implement, track, and optimize our digital marketing campaigns across various channels. The ideal candidate should have a strong understanding of online marketing strategies and tools.
Key Responsibilities:
- Plan and execute digital marketing campaigns (SEO, SEM, social media, email, and display advertising)
- Manage and optimize the company website and social media platforms
- Monitor and analyze campaign performance using tools like Google Analytics
- Improve website traffic, lead generation, and conversion rates
- Create engaging content for blogs, social media, and email campaigns
- Manage paid advertising campaigns (Google Ads, Meta Ads, etc.)
- Conduct keyword research and implement SEO strategies
- Stay updated with the latest digital marketing trends and technologies
- Collaborate with design and development teams for campaign execution
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field
- Proven experience in digital marketing (1–2 years preferred)
- Knowledge of SEO, SEM, Google Ads, and social media marketing
- Familiarity with tools like Google Analytics, Search Console, and email marketing platforms
- Basic understanding of content management systems (WordPress, etc.)
- Strong analytical and communication skills
Preferred Skills:
- Experience with paid campaigns (PPC)
- Knowledge of content marketing and copywriting
- Basic graphic design or Canva skills
- Understanding of marketing automation tools
- Good documentation and presentation skills will be an added advantage
Pay: ₹10,199.59 - ₹33,733.44 per month
Work Location: In person
