Lead and optimize Salesforce CRM across Sales, Marketing, Customer Service, and AI-enabled automation initiatives to improve customer experience, data quality, and business efficiency.
Company Details
Cole-Parmer India is a global provider of laboratory, industrial, and scientific products and solutions. The company supports customers across research, healthcare, manufacturing, and industrial sectors with a strong focus on innovation and operational excellence.
Requirements
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5+ years of hands-on Salesforce experience in CRM Manager, Product Owner, or Senior Administrator roles
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Strong expertise in Salesforce Sales Cloud and Service Cloud
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Experience with Marketing Cloud is preferred
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Experience implementing AI-enabled CRM capabilities like Einstein, predictive analytics, and automation tools
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Strong understanding of CRM data governance, architecture, and integrations
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Experience working with ERP systems, APIs, middleware, and enterprise data ecosystems
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Proven experience supporting Marketing, Sales, Customer Service, and Analytics teams
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Experience managing CRM data quality, workflows, and automation
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Salesforce Administrator certification is mandatory
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Strong stakeholder management and cross-functional collaboration skills
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Experience leading or mentoring CRM administrators or analysts
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Bachelor’s Degree in Business, Information Systems, Computer Science, Data Science, or related field
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Experience implementing AI-enabled CRM features (e.g., Einstein, predictive analytics, recommendation
engines, automation tools and lightening web components).
Responsibilities
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Own and manage Salesforce CRM across Sales, Marketing, Customer Service, and Analytics teams
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Define CRM roadmap, priorities, and platform strategy aligned with business goals
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Lead Salesforce administration, automation, integrations, and platform optimization
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Drive CRM data governance, quality standards, and validation processes
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Partner with Data and Technology teams for enterprise integrations and AI initiatives
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Improve workflows, reporting, dashboards, and business processes within Salesforce
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Support lead lifecycle management, customer segmentation, and campaign execution
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Enable AI-driven insights, forecasting, personalization, and automation capabilities
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Drive user adoption through training, enablement, and change management
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Manage Salesforce releases, enhancements, and platform performance
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Collaborate with external vendors and internal stakeholders for CRM initiatives
Job Details
Remote option available; candidates based in Mumbai preferred.
Interview Process
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Recruiter Screening
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Hiring Manager Discussion
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Salesforce Functional Round
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Stakeholder Round
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Final Leadership Discussion
Important Note
ClanX is a recruitment partner, helping Cole-Parmer India hire a CRM Manager - Salesforce