We are seeking a dynamic and results-driven Freelancer Digital Marketing Executive who also possesses a strong understanding of web development. The ideal candidate will be responsible for managing digital marketing campaigns, optimizing online presence, and coordinating basic website development and maintenance activities.
Key Responsibilities
Digital Marketing:
- Plan and execute digital marketing campaigns (Google Ads, Social Media Ads, SEO, Email Marketing)
- Manage social media platforms (Instagram, Facebook, LinkedIn, YouTube)
- Perform keyword research and implement SEO strategies
- Monitor and analyze campaign performance using tools like Google Analytics
- Create and optimize landing pages for better conversion
- Develop content strategies including blogs, reels, and ad creatives
Web Development & Technical Support:
- Manage and update websites (WordPress or other CMS platforms)
- Coordinate website development tasks (UI/UX improvements, speed optimization, bug fixes)
- Ensure website is SEO-friendly and mobile responsive
- Handle domain, hosting, and basic technical troubleshooting
- Work with developers/designers when required
Required Skills
- Strong knowledge of Digital Marketing tools (Google Ads, Meta Ads, SEO tools)
- Basic to intermediate knowledge of Web Development (HTML, CSS, WordPress)
- Understanding of website analytics and performance tracking
- Familiarity with landing page optimization and funnel creation
- Good communication and reporting skills
- Ability to work independently and meet deadlines
Preferred Qualifications
- Certification in Digital Marketing
- Experience in managing business or service-based clients
- Knowledge of UI/UX principles
- Experience with tools like Canva, SEMrush, or Ahrefs
Key Deliverables
- Monthly campaign reports
- Website performance improvements
- Lead generation and conversion tracking
- Regular content and ad creatives
Job Type: Freelance
Contract length: 6 months
Pay: ₹10,181.80 - ₹15,000.00 per month
Work Location: Remote