Marketing Budget & Performance Support
- Support tracking of marketing spends across national and local campaigns.
- Assist in monitoring lead cost (CPA) across platforms like Meta and Google.Help prepare basic spend and performance reports under senior guidance.
- Ensure campaigns run within defined budgets.
Omnichannel Lead Generation Support
- Execute and monitor lead generation campaigns on:
- Meta (Facebook & Instagram) – Instant Forms and retargeting ads
- YouTube – Awareness and lead-driven video campaigns
- WhatsApp Marketing – Click-to-WhatsApp and lead follow-ups
- Support the lead journey from ad click to CRM/WhatsApp follow-up.
- Coordinate with internal teams to ensure timely lead response.
Campaign Execution for Franchise
- ClientsSupport launch of standard franchise campaigns such as:
- New franchise openings
- Seasonal promotionsFranchise recruitment campaigns
- Assist in A/B testing of creatives and messaging across locations.
Creative & Brand Support
- Create and adapt social media posts, ad creatives, banners, and basic videos using Canva or similar tools.
- Ensure all creatives follow defined brand guidelines.
- Support creation of editable templates for franchise partners
- Assist in maintaining consistency across digital and offline marketing assets.5.
Documentation & Playbook Support
- Assist in updating marketing SOPs and campaign guidelines.
- Support documentation of best practices for franchise marketing execution.
- Maintain organized records of templates, creatives, and campaign processes.
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
