Job Title: Senior Graphic Designer
Company: Gokaido Sports Pvt Ltd
Location: Mumbai
Employment Type: Full-Time
About Gokaido
Gokaido Sports Pvt Ltd is a 50+ year legacy brand specializing in the manufacturing of martial arts products. Known for its quality and durability, the company serves coaches, academies, and individual practitioners across India and international markets.
Operating on a hybrid B2B and B2C model, Gokaido is expanding through a franchise and distribution network while integrating technology-driven systems to streamline operations and enhance customer experience.
Role Overview
We are looking for a highly creative, innovative, and detail-oriented Senior Graphic Designer who can think beyond conventional design approaches and deliver out-of-the-box, impactful, and brand-driven creative solutions across both digital and print media.
This role goes beyond design execution. We are seeking someone who can conceptualize unique campaigns, develop strong visual storytelling, leverage modern AI-powered creative tools, and continuously elevate Gokaido’s brand identity. The ideal candidate should possess strong expertise in print design, CorelDRAW, branding, packaging, social media creatives, video editing, and AI-generated content creation.
Key Responsibilities
1. Social Media & Digital Content
Design engaging posts, reels covers, stories, banners, carousels, and promotional creatives for platforms such as Instagram, Facebook, YouTube, LinkedIn, and WhatsApp.
Work closely with the Digital Marketing Team on content planning and execution.
Develop visually compelling content that drives engagement and brand awareness.
Ensure consistency in brand aesthetics, communication, and visual identity.
2. Creative Concept Development & Brand Innovation
Develop original and out-of-the-box creative concepts for campaigns, launches, events, and brand promotions.
Bring fresh ideas, trends, and innovative visual approaches to strengthen Gokaido's market presence.
Create visually striking and memorable campaigns that differentiate the brand from competitors.
Continuously explore emerging design trends, AI technologies, and creative techniques.
3. Branding & Visual Identity Management
Maintain and enhance Gokaido's brand identity across all touchpoints.
Design logos, campaign creatives, visual assets, and branding materials.
Ensure consistency in typography, color schemes, layouts, and brand guidelines.
Contribute to the long-term visual growth and positioning of the brand.
4. Print Media & Production Design (Core Responsibility)
Design and prepare artwork for:
· Product Catalogues
· Brochures
· Flyers
· Posters
· Hoardings
· Packaging
· Product Labels
· Tags
· Exhibition & Event Materials
· Dealer & Distributor Marketing Materials
Create print-ready files with proper specifications for production.
Coordinate with printers, vendors, and internal teams to ensure accurate execution.
Strong working knowledge of CorelDRAW is mandatory for print production and manufacturing-related design requirements.
Create product mockups and visual presentations.
5. Video Editing & AI-Powered Content Creation
Edit and create videos for:
· Instagram Reels
· YouTube Shorts
· Product Promotions
· Brand Campaigns
· Corporate Presentations
Utilize AI tools to:
· Generate AI videos
· Create motion graphics
· Develop AI-assisted creatives
· Generate visual concepts and campaign assets
· Enhance content production efficiency
· Stay updated with emerging AI technologies and recommend innovative creative applications for the business.
6. Coordination & Project Execution
Collaborate with the Digital Marketing Manager, management, and other departments.
Understand creative briefs and convert ideas into high-quality deliverables.
Handle multiple projects simultaneously while meeting deadlines.
Key Skills Required
Strong proficiency in:
· CorelDRAW (Mandatory)
· Adobe Photoshop
· Adobe Illustrator
· Canva
Knowledge of:
· Adobe Premiere Pro
· After Effects
· CapCut or equivalent video editing tools
· Experience using AI creative tools for design and video generation.
Strong understanding of:
· Print media design
· Packaging design
· Branding
· Typography
· Layout design
· Color theory
· Visual storytelling
Ability to conceptualize unique and innovative creative solutions.
Excellent time management and project handling abilities.
Preferred Qualifications
Bachelor's Degree / Diploma in Graphic Design, Visual Arts, Multimedia, or related field.
2–5 years of relevant experience in graphic design, branding, print media, and content creation.
Experience in social media content creation and print production will be preferred.
What We Offer
· Opportunity to work with a growing 50+ year legacy brand.
· High creative freedom
· Exposure to branding, manufacturing, retail, and digital marketing.
· Opportunity to work with emerging AI-powered creative technologies.
· Fast-paced, entrepreneurial, and growth-oriented work environment.
· Career growth opportunities as the company expands.
Reporting To
Digital Marketing Manager
Management Team / Director
Pay: ₹35,000.00 - ₹45,000.00 per month
Work Location: In person
